BARC Wk 17: Asianet, Colors Kannada, Sun TV, Star Maa retain rankings in GEC category
BARC's week 17 (21 April to 27 April) data is out for South Indian GEC channels
The Broadcast Research Council of India (BARC)’s week 17 (21 April to 27 April) data is out, and the South Indian GEC channels- Colors Kannada, Asianet, Sun TV, and Star Maa retained their positions this week too.
Colors Kannada topped the position with 376556 impressions (000s) followed by Zee Kannada with 243969 impressions (000s). In the programme category Colors Kannada’s Putta Gowri Maduve topped the list with 5676 impressions (000s).
In Malayalam GEC category, market leader Asianet firmly established its first place with 334453 impressions followed by Surya TV with 104963 impressions. Flowers TV climbed up the list to third position with 92531 impressions. Asianet showed its dominance in the programme ranking category with all its prime time serials bagging the first five positions with Neelakuyil leading the list with 5005 impressions (000s).
In Tamil GEC category, SUN TV was far ahead of other channels with 840585 (000s) impressions and Star Vijay clinched the second position with 370503 (000s) impressions followed by Zee Tamil with 336882 (000s) impressions. The prime-time serials of SUN TV clinched the first five positions in the programme category. Super natural television drama Nandini topped the list with 11204 impressions (000s).
Whereas, in the across genres category, Sun TV was replaced by Star Sports 1 Hindi with 985930 impressions.
In the Telugu GEC category, Star Maa firmly maintained the first position with 448265 impressions, followed by Zee Telugu with 44637 impressions. ETV Telugu, Gemini TV, and Star Maa Movies are among the Top 5 channels. Star Maa’s Kumkuma Puvvu was ranked first in the Top 5 programmes.
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