BARC Week 29: Colors Kannada, Asianet, Sun TV and Star Maa retain top positions
SUN TV topped the list in the across genre category, followed by Star Maa climbed one position up in this category, bagging the fourth spot.
Published - Jul 31, 2018 8:51 AM Updated: Jul 31, 2018 8:51 AM
The Broadcast Audience Research Council (BARC) has published viewership data for Week 29. In the South GEC category, market leaders Colors Kannada, Asianet, Sun TV and Star Maa continued their domination. In the across genre category, SUN TV topped the list with 1071451 impressions. Star Maa climbed one position up in this category, bagging the fourth spot.
Like the past few weeks, Colors Kannada topped the Kannada GEC category with 403 million impressions, followed by Zee Kannada with 382 million impressions. Udaya TV, which was at the fourth position in Week 28, climbed one spot up to clinch the third spot with 237 million impressions. Udaya Movies with 228 million impressions bagged the fourth spot. Star Suvarna with 151 million impressions came fifth.
In the programme category, ZEE Kannada’s Comedy Khiladigalu Championship, which was at the fifth spot in Week 28, came first this week. The remaining four positions were bagged by prime-time serials of Colors Kannada.
In the Malayalam GEC category, Asianet bagged the first spot with 299 million impressions. Mazhavil Manorama, which was at the fifth spot in Week 28, came at the second spot with 90247 impressions. Surya TV retained their third position with 86240 impressions. Flowers TV, which was in the second spot, was pushed to the fourth spot with 85860 impressions, followed by Asianet Movies with 75016 impressions.
In the programme category, prime-time serials of Asianet claimed all the five spots.
There was a huge rise in viewership in the Tamil GEC category. Sun TV continues to dominate the Tamil GEC category with 1004673 impressions. In Week 28, Sun TV claimed the first spot with 984 million impressions.
Star Vijay came second this week with 496 million impressions, compared to 442 million last week. Zee Tamil came third with 447 impressions, compared to 431 million impressions last week. KTV retained their fourth spot with 320 million impressions. Colors Tamil which couldn’t find a spot in Week 28 claimed the fifth spot with 78973 impressions.
In the programme category, SUN TV bagged top five spots.
Telugu GEC also witnessed an increase in the viewership this week. Star Maa took the first position with 630 million impressions compared to 534 million impressions in Week 28. Zee Telugu claimed the second spot with 545 million impressions compared to 473 million impressions in Week 28.
ETV bagged the third spot with 490 million impressions, compared to 404 million impressions last week. Gemini TV came fourth with 424 million impressions compared to 394 million impressions in Week 28. Gemini Movies came fifth with 200 million impressions compared to 195 million impressions last week.
In the programme category, ETV Telugu’s Dhee-10 bagged the first spot with 9684 impressions.
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