RAM Week 39: Fever FM leads in Mumbai and Delhi again

Radio City and Radio Mirchi retain top positions in Bangalore and Kolkata, respectively

by exchange4media Staff
Published - Oct 19, 2018 8:02 AM Updated: Oct 19, 2018 8:02 AM
RAM Radio Ratings

In Week 39 of the RAM ratings, Fever FM continued to retain its leadership position in Mumbai and Delhi. Radio City and Radio Mirchi retained their top positions in Bangalore and Kolkata, respectively.

In Mumbai, in a universe of 12.2 million listeners, Fever FM ruled with 17.5 per cent share, followed by Radio Mirchi with 14.6 per cent. Big FM climbed up to third spot with 13.2 per cent. Early morning followed by mid-morning and afternoon time band observed highest listenership on total radio.                                                                                                                                        

Fever FM continued to lead in Delhi as well, with 19.5 per cent share in a universe of 16.5 million listeners. Radio City and Radio Mirchi maintained their second and third spots with 12.8 and 12.5 per cent, respectively. Early morning followed by evening and mid-morning observed highest listenership on total radio.

In Bangalore, in a universe of 5.3 million listeners, Radio City maintained its leadership with 25.7 per cent share, followed by Big FM and Radio Mirchi. Both held on to their spots with 18.9 and 16.8 per cent share, respectively. Mid-morning followed by afternoon and evening observed highest listenership on total radio.

Radio Mirchi, Fever FM and Big FM retained the top three spots in Kolkata in a universe of 9.5 million listeners, with a share of 19.6 per cent, 18.4 per cent and 17.7 per cent, respectively. Morning followed by mid-morning and afternoon observed the highest listenership on total radio.

 

 

For more updates, be socially connected with us on
WhatsApp, Instagram, LinkedIn, Twitter, Facebook & Youtube

Stay updated with the latest news in the Marketing & Advertising sector with our daily newsletter

By clicking Sign Up, I agree to the Terms of Use and Privacy Policy.