RAM Week 33: Fever continues to lead Mumbai and Delhi

Radio City and Radio Mirchi retained the top positions in Bangalore and Kolkata market respectively

In Week 33 of the RAM Ratings, Fever FM continued to retain its leadership position in Mumbai and Delhi for the past seven weeks, while Radio City and Radio Mirchi retained the top positions in Bangalore and Kolkata market respectively.

In Mumbai, in a universe of 12.2 million listeners, Fever FM ruled this market with a 16.7 per cent share, while Radio Mirchi and Radio City clinched the second and third positions with a 13.7 per cent and 12.2 per cent share respectively.

Early morning, followed by morning and mid-morning time band observed the highest listenership in total radio.

Fever FM continued to lead in Delhi in Week 33 as well, with an 18.4 per cent share in a universe of 16.5 million listeners. Radio Mirchi and Radio City, with a 12.7 percent and 12.5 per cent share held the second and third positions respectively. Early-morning, followed by mid-morning and evening time band observed the highest listenership on total radio.

In Bangalore, in a universe of 5.3 million listeners, Radio City dominated with a 24.7 per cent share, while Big FM held the second position with an 18.4 per cent share, followed by Radio Mirchi in third with a 17.1 per cent share. Evening, followed by afternoon and mid-morning time band observed the highest listenership on total radio.

Radio Mirchi continued to retain its number one position in a universe of 9.5 million listeners, with a 17.7 per cent share, followed by Fever FM in the second spot and Big FM in the third with a 16.4 percent share. Afternoon time band, followed by mid-morning and morning observed the highest listenership on total radio. For more updates, be socially connected with us on
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