RAM Ratings Wk 30'21 - Wk 33'21: Fever FM dominates Mumbai, Delhi charts

Radio Mirchi topped in Kolkata. Radio City pipped BIG FM in Bangalore

e4m by exchange4media Staff
Updated: Sep 30, 2021 8:48 AM
Radio

Fever FM stayed on top in Mumbai and Delhi charts from Week 30 to Week 33 of 2021. Like the previous period, Radio Mirchi topped in Kolkata. Radio City pipped BIG FM in Bangalore to emerge on top. The four-week time period for the survey is between 18th July and 14th Aug.

With over 12.2 million listeners above the age of 12 in Mumbai, Fever FM led the list with a 16.8% share. BIG FM came next with a share of 14.2%, and Radio Mirchi on third with 14.1%. Listenership peaked between 9 am and 10 am and again between 11 am and 12 noon.

In Delhi, in a universe of 16.5 million listeners above the age of 12, Fever FM topped with a 21.6% listenership share. Mirchi was in second place with a 15.2% share and Red FM took came next on the chart with a 12.7% share. Listenership peaked between 9 am and 10 am.

In Bangalore, Radio City toppled Big FM, taking the biggest share at 27.2%. Big FM stood second at 26.9% and Radio Mirchi took the third spot with a 13.1% share. Listenership peaked between 7 am and 8 am.

In Kolkata, Mirchi topped the chart with 27.3% and Big FM was on the second spot with a 25.4% share. Fever FM was on third with a 12.1% share. Listenership peaked between 9 am and 10 am.

Bangalore market saw more Reach tuning in for this week. Radio listening at out of home increased in all markets.

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