Eenadu's National Sales & Marketing Head AJ Christopher resigns

Christopher had been with the organisation for 22 years and 7 months

e4m by Neethu Mohan
Updated: Mar 11, 2019 8:25 AM

The National Sales & Marketing Head of Eenadu, A J Christopher, has resigned after a stint of 22 years and 7 months.

Christopher, an alumnus of the Loyola Institute of Business Administration, joined Eenadu as an Advertisement Executive in 1996 and had been heading the National Sales & Marketing since 2008.

Speaking to exchange4media about his decision to move on, Christopher said, “Ramoji Group and specifically Brand’s Eenadu and ETV has chiselled out my identity as a media professional. It continues to be an organisation that looks inwards for talent pool and when a potential resource is spotted, it is nurtured and placed in the right orbit. I am a testimony to that. I joined as an Advertisement Executive in 1996 at erstwhile Madras and went on to head the National Sales & Marketing.”

“The vision of Chairman Ramoji Rao and Managing Director CH Kiron, who drive the organisation with passion, dedication, ethics and reader/viewers-first policy, is behind the bedrock success of the group,” he added.

“In the 22.7 years of my journey, I have seen how technology has been the greatest disrupter not just with the delivery platforms but also in the trading process. Since I had the unique opportunity to spearhead all the media assets of the group, the learnings and experiences have been overwhelming,” he said.

Speaking about his future plans, Christopher said, “It’s just a week since I have moved on and I intend to be on my own. So currently I have taken up the role of igniting young minds on media marketing and sales. Should be firming up my next innings shortly.”

“When I look back, the journey with the Ramoji Group is not just experiential but a two-decade learning process in an institution. I give my best wishes to the team for the launch of ETV BHARAT, a first and one-of-its-kind OTT platform,” concluded Christopher.


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