Ranbir Kapoor takes health consciousness to a whole new level in GABIT’s debut ad

GABIT’s Smart Ring is a next-gen wearable designed to help you track, act on, and improve your health, effortlessly

e4m by e4m Staff
Published: May 23, 2025 11:21 AM  | 2 min read
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Ranbir Kapoor has starred in the debut ad campaign for GABIT’s Smart Ring — a next-gen wearable designed to help you track, act on, and improve your health, effortlessly.

On why he joined GABIT, Ranbir says: “What I liked about GABIT is how effortless it makes staying healthy. No noise, no distractions. Just one smart ring that does it all - and looks good doing it.”

Gaurav Gupta, Founder of GABIT, says: "We’re building GABIT as more than just a product. It’s a movement - a shift in mindset. And with Ranbir Kapoor on board, we’re bringing this movement into every home across India — because good health should be accessible to everyone. We believe health should be simple, sustainable, and personalised – something you actually enjoy doing. We hope to inspire millions to take that first step towards better health — with the GABIT Smart Ring." 

Arpana Shahi, Founder of Gabit, added: "Health in India has always been reactive. Something we think about only when something goes wrong. With Ranbir on board, we’re changing that story. When someone like him champions rest, recovery, and everyday health, it normalizes a new kind of wellness culture – one that's proactive, preventive, and here to stay." 

Launched in 2024, GABIT is a longevity-focused venture backed by $9.5 million in seed funding from Norwest Venture Partners, along with angel investors including Amit Agarwal, Deepinder Goyal, and Kunal Shah. What sets GABIT apart is its full-stack ecosystem designed to empower people to live healthier and longer.

From the all-in-one Smart Ring that tracks sleep, activity, heart rate, recovery, and more, to AI-powered tools like PEP – your personal health coach, to science-backed skincare and personalised fitness and nutrition plans - GABIT brings it all together to make health tech-powered, and deeply human. 

 

Published On: May 23, 2025 11:21 AM