Committed to making a difference in the life of every Indian: Anurita Chopra

The Chief Marketing Officer at Haleon India, expressed heartfelt gratitude as she accepted her recognition in the Impact 50 Most Influential Women of 2024 list

by e4m Staff
Published: Dec 6, 2024 3:31 PM | 2 min read

Anurita Chopra, Chief Marketing Officer at Haleon India, expressed heartfelt gratitude as she accepted her recognition in the Impact 50 Most Influential Women of 2024 list. Thanking Impact for honouring her work once again, she emphasized that the acknowledgement was a testament to the collective passion at Haleon for improving everyday health in India. “Through power brands like Otrivin, Iodex, and many more, we are committed to making a difference in the lives of every Indian, ensuring they don’t have to struggle with everyday health issues,” Chopra said, underscoring the purpose-driven mission of her organization.

With over two decades of experience in marketing, Chopra has played a pivotal role in driving innovation and building strong consumer connections. A seasoned professional, she has worked with leading FMCG companies, shaping iconic brands and launching impactful campaigns. At Haleon (formerly GSK Consumer Healthcare), she has led initiatives that align business goals with the company’s vision of advancing health and well-being.

Under her leadership, Haleon India has consistently launched campaigns that resonate with consumers and address real-world health challenges. By blending strategic thinking with a deep understanding of consumer needs, Chopra has elevated Haleon’s brands into household names.

As she concluded, Chopra credited the recognition to her team’s dedication and relentless efforts. “Year after year, we stand here as a team and accept rewards that come from people like you recognizing our work in India,” she said, inspiring others with her commitment to creating a healthier India.