Bajaj Finserv launches #FitForLife campaign

In this campaign, Bajaj Finance Ltd will offer pocket insurance that covers morning walk accident and gym injuries at the lowest premiums

e4m by exchange4media Staff
Updated: Jan 21, 2020 2:58 PM
bajaj finserv

Bajaj Finance Limited, the lending arm of Bajaj Finserv has launched #FitForLife campaign allowing customers to keep pace with their fitness resolutions in the New Year. In this campaign, Bajaj Finance Ltd will offer pocket insurance that covers morning walk accident and gym injuries at the lowest premiums. Customer can opt for comprehensive coverage of Pocket Insurance that will cover activities like Morning Walk Accident Cover or Gym Insurance Cover, starting at just Rs.499 per annum. The campaign will also offer a range of fitness as well as wellness products and services on easy EMIs.

 During the 10-day long #FitForLife campaign, which started from January 15, 2020, customers can also avail a customised fitness report by simply entering a few basic details on the campaign portal. The report will give insights into multiple categories like eating healthy, weight gain, weight loss, fitness, wellness or makeover. Moreover, 10 lucky winners of a quiz on fitness and wellness stand a chance to win an e-voucher of Rs 500 that can be used to purchase sportswear, shoes or other fitness accessories.

 Pocket Insurance is a unique proposition offered by Bajaj Finserv which is extremely affordable and instantly available for the masses. Customers can instantly pick any of the easily affordable insurance products at convenience and pay the premium amount online through multiple payment options. During the 10-day period, customers will be able to shop for a vast range of fitness and wellness items on easy, affordable EMIs, be it gym memberships, fitness equipment, sports apparel, water and air purifiers, or healthcare services such as eye care treatments, bariatric surgery or dental care treatments.

Also Read: Bajaj Finserv’s new campaign on flexible loans uses gamification to drive user engagement

 During the campaign, customers can buy equipment such as treadmills at EMIs starting at Rs.1,300 or purchase cycles at EMIs starting at Rs.1,167. Optionally, they can opt for lifecare services such as dental care and hair restoration, starting at EMIs of Rs.999. To make their homes healthier, customers can also purchase air purifiers, water purifiers and the best mattresses. While air purifiers and mattresses are available at a starting EMI of Rs.999, water purifiers have EMIs starting at a pocket-friendly Rs.1,667. What’s more, those looking for a wholesome change in 2020 can also enjoy spa treatments on EMIs starting at Rs.999 and healthy food and groceries starting at EMIs of Rs.1,667.

 Bajaj Finance Limited’s #FitForLife campaign aims to serve its customers in the best way possible, as apart from bite-sized EMIs, it levies no hidden charges or fees. In fact, customers can avail these products and services at never-seen-before prices at a range of reputed partners, over 2,300, all across India. With options like Bodycraft, Dr Batra’s, Dr Agarwal’s, Firefox, Duroflex, Livpure, Talwalkar’s and many more, customers can avail products and services from companies of their choice.

 Apart from allowing customers to access these fitness products and services on easy EMIs, the company also allows for foreclosure at no extra cost and gives customers the choice to pick a repayment tenor that best suits them. This allows customers to focus on their fitness goals in 2020 without any financial stress.

 Through this all-encompassing campaign, Bajaj Finance Limited wants to support customers who wish to achieve myriad fitness goals without making compromises along the way.

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