Sony Six to broadcast 2014 Pepsi IPL player auction

The bidding process for the seventh edition of the tournament will be held on February 12 & 13, and will include cricketers such as include Virender Sehwag, Yuvraj Singh, Michael Hussey, Kevin Pietersen, Jacques Kallis, etc.

e4m by exchange4media Staff
Updated: Feb 10, 2014 4:43 PM
Sony Six to broadcast 2014 Pepsi IPL player auction

Sony Six will exclusively broadcast the player auction that will take place before this year’s edition of the Pepsi Indian Premier League. The bidding process for the seventh edition of the tournament will be held on February 12 and 13. The event that will see eight team owners battle it out to build their dream team, will be broadcast live on Sony Six and Sony Six HD.

The auction will be conducted by Richard Madley, a professional auctioneer from England who has been conducting the player auctions since the inaugural season in 2008, and will be hosted on Six by Gaurav Kapoor and Ajay Jadeja sharing their insights on player and team strategies.

Prasana Krishnan, Business Head, Sony Six said, “This year’s auction is probably one of the biggest that we’ll see, as all teams will look for a major revamp. Six will bring an in-depth perspective into the strategy that each team has chartered for the League, keeping the audience enthralled throughout the event.”

With every team given the option of retaining a maximum of five players, this year’s auction is certain to bring up surprises, with the eight franchise teams drafting new approaches to retain the best mix of cricketing talent. This year’s auction will feature 219 capped players (169 Indians and 50 overseas players) and will also feature 292 uncapped players (255 Indians and 37 overseas). Indian uncapped players will be figuring in the auction for the very first time. The auction will take place at ITC Gardenia, Bangalore on February 12, with an option to carry onto February 13.

Some of the players valued at the auction include Virender Sehwag, Yuvraj Singh, Robin Uthappa, Yusuf Pathan, Brad Haddin, Brad Hodge, Michael Hussey, Mitchell Johnson, Steven Smith, Mitchell Starc, Kevin Pietersen, Brendon McCullum, Ross Taylor, Jacques Kallis, Mahela Jayawardene, and Marlon Samuels.

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