News 18 attains 7.2 million UVs, surpassing major online news portals

With over 7.2 Million total Unique Visitors (UVs), [ M ] News 18 surpasses top media platforms, according to the comScore India MMX August, 2017

by exchange4media Staff
Published - Oct 10, 2017 11:01 AM Updated: Oct 10, 2017 11:01 AM

For a brand that launched only over a year ago, News 18 has shown substantial growth and has come a long way since its inception. According to the comScore India MMX August, 2017, [ M ] News 18 has surpassed top media platforms like [ M ] NDTV.com*, [ M ] Indianexpress.com, [ S ] Hindustantimes.com by attaining a whooping 7.2 Million total Unique Visitors (UVs). The digital platform also crossed 50 million unique visitors (UVs) a couple of months ago, as per Google Analytics (GA). These numbers stand testimony to the strong preference of the audience towards the unique content on News18.com.

The digital arm of Network18, News 18 has surged ahead as the rising leader in the digital space with its in-depth coverage and expert analysis ever, since its launch. The platform has consistently kept its audience engaged and when it came to page views, achieved an all-time high at 74.5 Million, ahead of [ M ] Indianexpress.com, [ S ] Hindustantimes.com, [ M ] TheHindu.com, while [ C ] The Times of India and [ M ] NDTV.com stay ahead. The newest comScore numbers reveal progression and bears witness to this milestone!

Apart from English and Hindi, News 18 currently offers content in 3 regional languages and moving forward the digital news platform will be available in 13 languages in order to reach out to a wider demographic.

Commenting on the network’s steady growth, Rajiv Singh, Business Head, NEWS18.com, said, “The unprecedented growth witnessed by News 18 in such a short span of time, stands testimony to the quality of the content and the pace at which it is delivered on the platform. The consistent month-on-month growth further motivates the team to continue delivering content in innovative and easy-to-consume formats for our growing audience base. We look forward to expanding our reach into newer markets in the coming future.”

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