Authors
Shubhranshu Singh, Tata Motors CMO
Guest Column: Marketing veteran Shubhranshu Singh shares how the timings for the FIFA World Cup could not be better because the times could not be worse
Shubhranshu Singh 19 hours ago
Guest Column: Marketing veteran Shubhranshu Singh explains how regional cricket leagues could help discover and develop more talents like Vaibhav Sooryavanshi across India’s cricket ecosystem
Shubhranshu Singh May 30, 2026 10:21 AM
Guest Column: Shubhranshu Singh writes on how the football World Cup has never been an Indian sport, and why that is precisely the point
Shubhranshu Singh May 28, 2026 8:46 AM
Marketing veteran Shubhranshu Singh writes that Meta’s AI-driven restructuring signals that artificial intelligence is beginning to replace human talent at the core of the marketing and media business
Shubhranshu Singh May 21, 2026 8:42 AM
Marketing veteran Shubhranshu Singh writes that connected TV and FAST channels are not replacing television but reviving its core habits—shared, scheduled, advertiser-funded viewing
Shubhranshu Singh May 18, 2026 8:15 PM
Marketing veteran Shubhranshu Singh reacts on the criticisms around Goafest, but asks - What is the alternative institutional infrastructure?
Shubhranshu Singh May 11, 2026 9:14 AM
Marketing veteran Shubhranshu Singh has penned a tribute on the passing of CNN Founder Ted Turner
Shubhranshu Singh May 7, 2026 9:54 AM
Advertising gave Prasoon Joshi precision and the ability to distill complexity into a few memorable words, writes Shubhranshu Singh
Shubhranshu Singh May 3, 2026 2:57 PM
Guest Column: On Sachin Tendulkar's birthday today, veteran marketer Shubhranshu Singh highlights how he has evolved from a cricketing icon into a timeless brand
Shubhranshu Singh Apr 24, 2026 10:41 AM
Shubhranshu Singh, board member Effies LIKNS foundation, Forbes Global’s most influential CMO, writes a review on his takeaways from Cannes Lions 2025
Shubhranshu Singh Jun 23, 2025 9:24 AM
What began as a quarterly earnings report turned into a landslide of reversals that have shaken the company’s foundation & cast doubt on its future dominance, writes Tata Motors’s Shubhranshu Singh
Shubhranshu Singh Aug 19, 2024 3:12 PM