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A former army officer turned corporate anti-piracy strategist, Yadav led some of the most aggressive and high-impact crackdowns on illegal streaming networks in India and overseas
Advertising gave Prasoon Joshi precision and the ability to distill complexity into a few memorable words, writes Shubhranshu Singh
Shubhranshu Singh May 3, 2026 2:57 PM
Colleagues and industry peers remember him as a thoughtful leader who combined strategic clarity with a deep understanding of consumer behaviour