Date-wise News
The ads allegedly made unfounded claims about curing diseases and disparaged modern medical practices, including allopathy
e4m Staff Jan 20, 2025 7:01 PM
The four digital ads under the banner "powering financial freedom" showcase real-life scenarios where timely financial support has transformed lives
e4m Staff Jan 20, 2025 5:53 PM
Launched on Friday, $TRUMP has achieved a market valuation of nearly $13 billion, entering the top 20 cryptocurrencies globally
e4m Staff Jan 20, 2025 4:44 PM
Guest Column: Rohan Mehta, CEO, FCB Kinnect & FCB/SIX India, reflects on his journey with his spouse from marriage, to business to parenthood
Rohan Mehta Jan 20, 2025 4:15 PM
The campaign breaks away from the traditional, cautionary tone of life insurance advice
e4m Staff Jan 20, 2025 4:01 PM
Season 3 of DP World ILT20 is being broadcast live on ZEE’s 15-linear TV channels, OTT platform ZEE5, and its syndicate partners TV and digital networks
e4m Staff Jan 20, 2025 2:56 PM
Rishabh Sharma has been with Twitter for over 7 years and was earlier Senior Manager, Brand Strategy, Asia Pacific - Global Customers
e4m Staff Jan 20, 2025 2:52 PM
In addition to this strategic partnership, Nazara is bolstering its mobile gaming portfolio with the acquisition of two popular game IPs from ZeptoLab
e4m Staff Jan 20, 2025 2:51 PM
The campaign enlists other inspiring and charismatic female figures such as Charlize Theron, Glenn Close, Laetitia Casta, Rosamund Pike, Venus Williams and Xin Liu
e4m Staff Jan 20, 2025 2:03 PM
The fintech firm has reported a narrowing of consolidated loss to Rs 208 crore in the third quarter
e4m Staff Jan 20, 2025 12:53 PM
People have accused Mokobara of whitelabelling after products similar to its own were found on Alibaba.com at a fraction of its price
e4m Desk Jan 20, 2025 12:50 PM
The Board of Directors has approved new subsidiaries of PayTm Cloud Technologies in UAE, Saudi Arabia and Singapore
e4m Staff Jan 20, 2025 12:34 PM
Venugopal Nair has over two decades of experience in the cosmetic and FMCG sectors
e4m Staff Jan 20, 2025 12:19 PM
New client wins included General Insurance Council, LG Electronics, SKECHERS, Akasa Air, Vero Moda, Flipkart, Myntra, Sintex, Amazon Seller Services, CK Birla Healthcare among others
e4m Staff Jan 20, 2025 12:03 PM
The book is a groundbreaking contribution to making legal knowledge accessible to all
e4m Staff Jan 20, 2025 11:28 AM
It registered a loss of Rs 36.5 crore, a 21% fall from Rs 30 crore in the previous year’s corresponding quarter
e4m Desk Jan 20, 2025 11:27 AM
The agency will take charge of the brand's consolidated media strategy across offline and online channels
e4m Staff Jan 20, 2025 11:14 AM
The book gives readers a new perspective and positive outlook on living life
e4m Staff Jan 20, 2025 11:08 AM
President-elect Donald Trump announced on Sunday that he would issue an executive order granting TikTok a reprieve when he takes office today
e4m Staff Jan 20, 2025 9:34 AM
From strategic insights to his ambitious plans for AI, Co-founder of Hoichoi, Vishnu Mohta sheds light on the evolving dynamics of the OTT industry, the importance of storytelling, and much more
Kanchan Srivastava Jan 20, 2025 9:31 AM
Guest Column: When it comes to premium products, experiential marketing, combined with a well-thought-out presence in strategic vantage points, emerges as a powerful tool, writes Shantomoy Roy
Shantomoy Ray Jan 20, 2025 9:26 AM
Malayalam films see 104% growth in earnings at the box office over 2023, Gujarati films 66% and Telugu 4%, while Hindi cinema slips by 13%, states the report
Jagruti Verma Jan 20, 2025 9:23 AM
Industry players say that while overall OOH has seen significant political spending, there has not been a major increase in ad rates
Chehneet Kaur Jan 20, 2025 9:15 AM
Productions houses have started working on microdramas and shorter web series to woo consumers with dwindling attention span, industry players told e4m
Kanchan Srivastava Jan 20, 2025 9:07 AM
In 2025, search advertising will likely focus more on user intent and personalized experiences rather than keyword-dominated strategies, say experts
Shantanu David Jan 20, 2025 8:46 AM