Date-wise News
82.5 Communications will be responsible for enhancing visibility and customer engagement of JSW MG India’s upcoming product across digital, social, and traditional platforms
e4m Staff Oct 29, 2024 6:36 PM
Ayushmann also featured in two campaign videos for Birla Brainiacs, showcasing the advantages of the platform
e4m Staff Oct 29, 2024 5:59 PM
The video depicts the excessive plastic waste generated during the festive season
e4m Staff Oct 29, 2024 5:54 PM
Kapil Sharma, Director - Growth Business, Amazon Ads, has joined the esteemed jury board for the prestigious awards
The ad revenue for the print segment is Rs 252 crore, which is 3% higher in YoY terms and 15% higher in QoQ terms
e4m Staff Oct 29, 2024 5:09 PM
Pledges to sponsor their children’s education through Kabel Star Scholarship Program
e4m Staff Oct 29, 2024 4:24 PM
The campaign focuses on two age-cohorts, targeting adults and senior citizens above 50 years
e4m Staff Oct 29, 2024 4:21 PM
The film titled ‘Har Parivaar Ke Liye' is an ode to the power of stories in bringing people together
e4m Staff Oct 29, 2024 3:43 PM
Kulkarni joins Gulf Oil from Unilever, where he held several leadership positions over 16 years
e4m Staff Oct 29, 2024 3:25 PM
The company is reportedly planning to separate its DTH and entertainment units as part of a new restructuring strategy
e4m Staff Oct 29, 2024 3:11 PM
Kalra will now lead ZEE5’s operations across both India and international markets
e4m Staff Oct 29, 2024 3:01 PM
The aha Gold campaign featuring the actor comprises three 30-second TVCs, highlighting the service's exclusive benefits
e4m Staff Oct 29, 2024 2:54 PM
Gaurav Jeet Singh is Director - Agencies & VC Partnerships, India, at Meta
The “Bachpan Waali Diwali” campaign is live across Edelweiss Mutual Fund’s digital and social media platforms
e4m Staff Oct 29, 2024 2:24 PM
The report suggests that brands aiming to engage Gen Z should focus on creating shared, authentic experiences and investing in concerts and IRL events
e4m Staff Oct 29, 2024 2:02 PM
Mihir Rale joined Star India in 2009 and rose to head of operations by 2019
e4m Staff Oct 29, 2024 1:13 PM
Dr Ashish Bajaj, CMO, Narayana Health shares insights into the brand’s recent campaign, the importance of empathy and why the healthcare provider has ventured into the insurance space
Simran Sabherwal Oct 29, 2024 1:02 PM
Bumble has launched a film that captures the essence of shared responsibilities in romantic relationships
e4m Staff Oct 29, 2024 12:46 PM
The biggest cricketing showdown between giants India and Australia is set to unfold in a five-match Test series on Australian soil starting 22nd November 2024
NATIVE CONTENT Oct 29, 2024 12:34 PM
Raju Vanapala, Founder & CEO, Way2News, has been nominated for the prestigious e4m Influencer of the Year 2023 title
e4m Desk Oct 29, 2024 12:21 PM
Ayushmann Khurrana has also made a significant strategic investment in Techybrid ThinkTank Private Limited
e4m Staff Oct 29, 2024 11:56 AM
The campaign aims to bring the sweetness of the festivities to underprivileged children across India by contributing a box of sweets for every ten transactions completed via the BHIM app
e4m Staff Oct 29, 2024 11:39 AM
This season saw enthusiastic participation from over 60,000 students across 475 schools in 64 cities, covering 4 states
e4m Staff Oct 29, 2024 11:36 AM
GNT will cover the Diwali celebrations at the newly constructed Ram Mandir in Ayodhya, providing live reports from the Deepotsav at Saryu Ghat.
e4m Staff Oct 29, 2024 11:28 AM
Rishu Verma’s last assignment was in dentsu Malaysia where he was working as an Integrated Client Partner
e4m Staff Oct 29, 2024 9:23 AM
Concert partnerships like these are redefining how brands approach advertising, bringing a light-hearted yet strategic edge to connect with audiences, say experts
e4m Staff Oct 29, 2024 9:22 AM
Guest Column: Kush Aggarwal, Head of Marketing, Bikano writes how digital transformation not only ensures relevance of FMCG brands but also positions them to respond swiftly to market trends
Kush Aggarwal Oct 29, 2024 9:17 AM
With the FAST category seeing remarkable growth, the shift towards ad-supported models reflects a broader transformation in consumer behaviour and market dynamics, say experts
Shantanu David Oct 29, 2024 9:12 AM
The new MD & CEO of Bharti Airtel has a reputation of focussing on customer-centric innovation and delivering value-driven, human connections
e4m Staff Oct 29, 2024 9:12 AM
The marketplace arm of Flipkart reported revenue of Rs 17,907.3 crore for 2023-24, up nearly 21% year-on-year
OTT platforms have expressed significant reservations about the proposed regulations, sources said, adding that the MIB is holding off on advancing the bill until broader consultations can be held
Aditi Gupta Oct 29, 2024 8:33 AM