Gillette India posts 11.3% increase in ad spends at Rs 113.4 crore in Jul-Sep
Profits stood at Rs 133 crore, seeing a 43.5% surge
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Published: Oct 29, 2024 1:28 PM | 1 min read
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Grooming products giant Gillette reported a 43.5% surge in profits for its India business at Rs 133 crore from Rs 93 crore.
Its ad and sales promotion expenses in the quarter ended September stood at Rs 113.4 crore, as per BSE filings.
Revenue from operations in the quarter increased to Rs 782 crore during the July-September quarter up from Rs 667 crore in the previous quarter.
The company attributed the growth to “green shoots” in rural markets.
Total expenses rose 11% in the quarter to Rs 612 crore.
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