"Wait & watch and traditional mindset hampering investment in digital mktg"
Madhumita Dutta, Chief – Marketing, Pantaloons Retail feels that traditional thinking & fear that investments may not pay off is resulting in lack of confidence in emerging technologies
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Published: Aug 21, 2013 8:28 AM | 1 min read
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Madhumita Dutta, Chief – Marketing, Pantaloons Retail feels that wait & watch route & traditional mindset result in lack of confidence in emerging technologies and fear that investments may not pay off More
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