MEC India appoints Ritesh Singh as Head of Digital
Singh joins as National Director, MEC Interaction and will report to T Gangadhar, MD India & Tushar Vyas, Managing Partner, GroupM Interactions - South Asia
MEC India has appointed Ritesh Singh as the new digital leader. Prior to this, Singh was with Starcom MediaVest Group (SMG), where he was Business Head – India, SMG Digital. Singh joins as National Director, MEC Interaction and will report to T Gangadhar, Managing Director India and Tushar Vyas, Managing Partner, GroupM Interactions - South Asia.
Speaking about the appointment, Tushar Vyas said, "Ritesh comes to MEC with unrivalled pedigree in managing the digital marketing services business and has the right blend of diversified media experience. We are delighted to have Ritesh lead MEC’s digital agenda and help deliver integrated communications planning for our brands."
Singh has over 13 years of experience straddling activation and digital. In his previous role, he led the conception and deployment of digital strategy. His experience spans an array of clients - Samsung, Aircel, Western Union, General Motors, SAB Miller, Himalaya – to name a few.
On his new role, Ritesh Singh said, "I am excited to join MEC and thrilled to have an opportunity to work for some of the best brands in the country. In these exciting times for digital media, I look forward to work with MEC’s talented digital team to create new benchmarks."
Rajesh Kumar, National Sales Head, NDTV Convergence Ltd, added here, “I have been associated with Ritesh Singh for couple of years now. He brings a 360 degree perspective to a client’s digital strategy and helps them strengthen their digital marketing initiatives. He is a keen follower of trends in technology and digital media.”
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