Gozoop wins digital & social media mandate for Dhamaal.com

Along with executing digital campaigns across platforms, the agency will be responsible for the launch of their website

e4m by exchange4media Staff
Updated: Aug 12, 2013 3:14 PM
Gozoop wins digital & social media mandate for Dhamaal.com

Gozoop, which recently acquired Red Digital, has won the social media mandate for e-commerce portal, Dhamaal.com. The objective of the whole campaign is to drive traffic to their website.

The activity will be carried out in two phases. The first phase will create awareness of the portal and make customers comfortable with the platform, while in the second phase, Dhamaal.com will move on to promote their categories of product and gratify the fans by holding exciting contests.

Commenting on this, Ahmed Naqvi, Managing Director (India) & Co-Founder, Gozoop said, “Gozoop is excited to make things happen for Dhamaal. We look forward to run awesome campaigns and deliver results that help build lasting relationships between Dhamaal and its customers. It’s all about making people happy, the results will follow.”

He further said, “The initial feedback has been quite overwhelming. Having worked with most of the e-commerce companies in India, we bring to the table an experience and expertise that will deliver a wow.”

“Gozoop was our first choice the minute we decided to go for a social media campaign, as we had worked with them in the past and were very happy and satisfied with their level of service and professionalism. We are sure that with Gozoop’s association, our brand and website Dhamaal.com will get the necessary exposure it needs and will become a success in a very short time,” said Hanif Sama, CEO, Dhamaal.com.

Dhamaal.com is an online market place selling products ranging from apparels, watches, mobiles and electronics to home and lifestyle items such as washing machines and televisions. Since its inception, Gozoop has worked with e-commerce portals such as Snapdeal, Fashion and You, Quikr, Groupon, Majorbrands, Deals & You, Pepperyfry and Rocket Internet Startups, among many others.

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