Prior to this, he was with WPP Media as Associate Vice President, Marketplace and Partnerships, India
Starcom
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Leadership Changes
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People
Latest News
3 Articles
Dhaval Patel joins Starcom as Senior Director – Buying
Starcom promotes Khushi Singh Dahiya to Senior Director
Before her elevation, she served as Business Director
AI can scale execution, but human judgment will remain indispensable, say marketers
At exchange4media and Skylight MediaKart's roundtable, marketers explored AI and the future of advertising
Leadership Timeline
2 Updates
Oct 2023
Latest
Khushi Singh Dahiya — Senior Director (appointment)
Khushi Singh Dahiya has been promoted to Senior Director at Starcom.
Oct 2023
Dhaval Patel — Senior Director – Buying (appointment)
Dhaval Patel joins Starcom as Senior Director – Buying.
AI Insights
AI
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Leadership Strengthening. The recent appointments of Dhaval Patel and Khushi Singh Dahiya indicate Starcom's focus on enhancing its leadership team to drive better media buying strategies.
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AI Integration in Advertising. Starcom is actively engaging in discussions about the integration of AI in advertising, emphasizing the balance between technology and human judgment.
FAQs
AI
Dhaval Patel has joined Starcom as Senior Director – Buying.
Khushi Singh Dahiya served as Business Director before being promoted to Senior Director.
Starcom acknowledges that while AI can scale execution, human judgment will remain indispensable in the advertising process.
Before joining Starcom, Dhaval Patel was with WPP Media as Associate Vice President, Marketplace and Partnerships, India.
Starcom is involved in discussions about the future of advertising, particularly regarding the role of AI and human judgment.
AI-assisted summary, reviewed by our newsroom
AI
Starcom has recently strengthened its leadership team with the appointment of Dhaval Patel as Senior Director – Buying and the promotion of Khushi Singh Dahiya to Senior Director. These changes reflect the company's commitment to enhancing its capabilities in media buying and strategy amidst evolving industry dynamics.
Key Executives
2 People
DP
Dhaval Patel
Senior Director – Buying
KS
Khushi Singh Dahiya
Senior Director