From Shah Rukh Khan and Sachin Tendulkar to AI, folklore, father-son banter, and festive storytelling, here are the campaigns that caught our attentio...
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Hit or Miss: The week in ads
Campaigns, Awards & Events
Vikram Ka Vaada
Oct 2023
Bringing the iconic Vikram-Betaal folklore into the world of used-car buying.
AI Insights
AI
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Innovative Advertising Campaigns. Cars24 is leveraging celebrity endorsements and festive storytelling to enhance brand visibility and connect with consumers.
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Focus on Brand Engagement. The company is focusing on engaging narratives that resonate with the audience, indicating a strategic shift towards emotional marketing.
FAQs
AI
Cars24 is an online platform for buying and selling used cars in India.
Prominent figures include co-founders Vikram Chopra and Mehul Agrawal.
Cars24 utilizes celebrity endorsements and festive-themed advertising campaigns to engage customers.
Yes, Cars24 has expanded its operations to several international markets beyond India.
Cars24 conducts thorough inspections and provides a warranty on the vehicles sold through its platform.
AI-assisted summary, reviewed by our newsroom
AI
Cars24 has been actively engaging in advertising campaigns featuring prominent personalities like Shah Rukh Khan and Sachin Tendulkar, showcasing their innovative approach to marketing. The company continues to strengthen its brand presence in the automotive sector through creative storytelling and festive themes.
Key Executives
2 People
VC
Vikram Chopra
Co-founder
MA
Mehul Agrawal
Co-founder