Cannes Lions 2017: India bags 3 Silver Lions and 5 Bronze Lions on Day 4; metal tally stands at 32

India was a no-show in the Entertainment Lions category

Cannes Lions 2017: India bags 3 Silver Lions and 5 Bronze Lions on Day 4; metal tally stands at 32

On Day 4 at the Cannes Lions International Festival of Creativity, Indian agencies managed to win eight metals across the Design, Product Design and Media categories - 3 Silvers and 5 Bronze Lions - even as there was a no-show in the Entertainment Lions category, where we had one shortlisted campaign.

In the Design Lions category, Ogilvy & Mather’s campaign ‘Healthy Hands Chalk Sticks’ for ITC’s Savlon and Taproot Dentsu’s campaign ‘Odds’ for Adidas won Silver Lions while Leo Burnett’s ‘Roads that Honk’ for HP Lubricants and Famous Innovations’ ‘The Proposal Box That Can Get You A Yes’ for Tata’s Caratlane won a Bronze each.

In the Product Design Lions category, where India had not managed a single win for more than five years at a stretch, both the agencies that were shortlisted this time made the cut. McCann Health won a Silver Lion for the ‘Immunity Charm’ campaign, and O&M bagged a Bronze Lion once again for ‘Savlon Healthy Hands Chalk Sticks’.

In the Media Lions category, two Bronze Lions were won by McCann WorldGroup India - for ‘Paytm Sweet Change’ and ‘Immunity Charm’ campaigns.

In the Entertainment Lions for Music category, results of which were also announced on Wednesday, India didn’t have any shortlisted campaigns.

The categories for which results are yet to be announced are Creative Effectiveness, Digital Craft, Film Craft, Radio, Film, Integrated and Titanium.

With the total metal tally touching 32, India has already surpassed last year’s total metal haul of 27. All eyes are on whether this can be India’s best ever show at Cannes. 






Design Lions Winners 



SAVLON HEALTHY HANDS CHALK STICKS



ITC SAVLON



OGILVY & MATHER MUMBAI



GOOD MORNING Mumbai



 



PR PUNDIT, Mumbai



Silver  Lion



ADIDAS ODDS



ADIDAS



TAPROOT DENTSU, Mumbai



TAPROOT DENTSU Mumbai



 



TAPROOT DENTSU, Mumbai



Silver  Lion



ROADS THAT HONK



HPCL



LEO BURNETT INDIA, Mumbai



LEO BURNETT INDIA Mumbai



LEO BURNETT INDIA Mumbai



LEO BURNETT INDIA, Mumbai



Bronze Lion



THE PROPOSAL BOX THAT'LL GET YOU A YES



CARATLANE - A TATA PRODUCT



FAMOUS INNOVATIONS, Mumbai



 



 



 



Bronze Lion



 



 



 



 



 



 



 



Media Lions Winners 



Title



Advertiser



Entrant / Idea Creation



Production



Media



PR



Award



PAYTM SWEET CHANGE



PAYTM



McCANN WORLDGROUP INDIA, Mumbai



McCANN WORLDGROUP INDIA Mumbai



McCANN WORLDGROUP INDIA Mumbai



 



Bronze Lion



AFGHAN IMMUNITY CHARM



MINISTRY OF PUBLIC HEALTH, ISLAMIC REPUBLIC OF AFGHANISTAN



McCANN WORLDGROUP INDIA, Mumbai / McCANN HEALTH, New Delhi



 



McCANN HEALTH New Delhi



 



Bronze Lion



 



 



 



 



 



 



 



Product Design Lions Winners



AFGHAN IMMUNITY CHARM



MINISTRY OF PUBLIC HEALTH, ISLAMIC REPUBLIC OF AFGHANISTAN



McCANN WORLDGROUP INDIA, Mumbai / McCANN HEALTH, New Delhi



 



McCANN HEALTH New Delhi



 



Silver  Lion



SAVLON HEALTHY HANDS CHALK STICKS



ITC SAVLON



OGILVY & MATHER MUMBAI



GOOD MORNING Mumbai



 



PR PUNDIT, Mumbai



Bronze Lion
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