To be telecast at 6:30pm every weekday on NewsX, NewsX HD and on facebook.com/newsxonline

exchange4media Staff May 2, 2017 4:01 PM

The brand is hunting for ‘Chief Tasting Officers’ to be an integral part of developing a new range of ice cream flavors

exchange4media Staff May 2, 2017 3:14 PM

The award was conferred by the Rural Marketing Association of India for the campaign ‘Experience The Change with Dabur Fem Bleach’

exchange4media Staff May 2, 2017 2:53 PM

With this launch, DB Corp now publishes seven newspapers with 63 editions across 14 states in India

exchange4media Staff May 2, 2017 9:02 AM

The inimitable Arnab Goswami says it like it is; gets candid about pure journalism, Republic TV being all ready to launch and what the nation wants to know now

Priyanka Mehra May 2, 2017 8:49 AM

The ad man turned marketer and a successful digital immigrant, currently with HT Media, opines that native content is marketing, not disguised editorial

Rameet Arora May 2, 2017 8:42 AM

The launch of the new variant is also supported by a 360-degree marketing plan including outdoor, digital, and in-store activation

exchange4media Staff May 2, 2017 8:13 AM

Rahul Gautam, VP, Marketing, Ford India, speaks about plans to leverage all paid, owned and earned media channels including social, digital, television, print, radio and mobile for the company’s new campaigns through the year

Ruhail Amin May 2, 2017 8:10 AM

Today, even a naïve marketer knows that none of the conventional advertising formats are as diffusive, disruptive, and decisive as digital advertising, observes Gupta

Nitin Gupta May 2, 2017 8:01 AM

Radio stations are increasingly feeling the pressure to retain listeners, who are put off by excessive advertising and to counter this, a favoured tactic seems to be to limit ad volumes while increasing ad rates

exchange4media Staff May 2, 2017 7:51 AM

The AIDCF sided with TRAI while opposing Star India’s plea for a stay on the implementation of the tariff order and interconnect regulations

Saif Ahmad Khan May 2, 2017 7:51 AM

Charulata Ravi Kumar, who led the SapientRazorfish India business, moves on from the organization to pursue other opportunities

exchange4media Staff May 2, 2017 7:51 AM