Date-wise News
Carried Yesterday : Aditya Swamy moves on from Flipkart; slated to join Google?blur=25

Before joining Flipkart in October 2015, Swamy was EVP Viacom 18 Head, MTV & MTV Indies

Priyanka Mehra Feb 22, 2017 6:04 PM

Carried Yesterday : ZEEL appoints Prathyusha Agarwal as CMO?blur=25

Prathyusha Agarwal appointed as Chief Marketing Officer for Zee Entertainment Enterprises Ltd (ZEEL). She was earlier Head of Marketing at Tata UniStore.

exchange4media Staff Feb 22, 2017 5:57 PM

Samsung India customer service campaign crosses 100 million views on YouTube?blur=25

‘We’ll Take Care of You, Wherever You Are’ campaign reaches milestone within seven weeks of its launch

exchange4media Staff Feb 22, 2017 5:19 PM

9X Tashan and Godrej No.1 team up for beauty contest?blur=25

Punjab Di Beauty No.1 is a step forward in their relationship with Punjab consumers, says the soap brand

exchange4media Staff Feb 22, 2017 4:54 PM

Kapil Batra, Puneet Kapoor take on larger responsibilities at McCann Worldgroup India?blur=25

Kapoor has moved in to helm the creative in Bangalore while Batra has moved to the position of the Creative Head for McCann Delhi operations

exchange4media Staff Feb 22, 2017 2:48 PM

Lokmat Media ropes in Ayaz Memon as Editorial Advisor, Sports?blur=25

His expertise and background in sports journalism becomes the starting point as Lokmat aims to bring its readers high quality sports reportage, analyses and opinion

exchange4media Staff Feb 22, 2017 12:49 PM

Isobar India bags digital mandate for FOX Life and NatGeo India?blur=25

There is huge opportunity to create great brand narratives through digital for National Geographic and FOX Life, says Gopa Kumar, Vice President, Isobar India

exchange4media Staff Feb 22, 2017 11:30 AM

Scarecrow Communications bags creative duties for Rasna for 2017?blur=25

The agency has worked upon a new ad campaign for the brand called ‘Pyarelal Ka Bachpan ka Pyar’ for the brand, which will be launched tomorrow

Priyanka Mehra Feb 22, 2017 9:14 AM

With just 4% contribution to Adex in 2016, have ecommerce lavish spends been cut to size??blur=25

Surprisingly, ecommerce that had taken the media market by storm in 2015 contributed only 4% to the total pie in 2016. In fact, investment by e-commerce category decreased by more than Rs 500 crore across TV, Print and Radio in 2016.

Ruhail Amin Feb 22, 2017 9:05 AM

Network18 posts loss of Rs 79 crore while TV18's income rose marginally from Rs 247.7 crore to Rs 250 crore?blur=25

Both the listed companies of Network18 group reported significant downturn in their financial performance during the third quarter ended on December 31, 2016

Saif Ahmad Khan Feb 22, 2017 8:53 AM

When Paper Boat’s founder tried to bring back 25kgs of purple carrots from Turkey to recreate a forgotten Indian drink…?blur=25

Three of India’s leading entrepreneurs Neeraj Kakkar of Paper Boat, Vijay Shekhar Sharma of Paytm and V Vaidyanathan of Capital First came together at Outlook Business Leading Edge 2017 to share their insights on becoming entrepreneurs

Venkata Susmita Biswas Feb 22, 2017 8:17 AM

Broadcasters confident about 13 per cent Adex growth predicted by Pitch Madison Advertising Report 2017?blur=25

Broadcasters share their take on the 13 per cent growth projected by Pitch Madison Advertising Report 2017 for television to achieve Rs 21,296 crore in 2017

exchange4media Staff Feb 22, 2017 8:01 AM

News7 Tamil ropes in ROI Media for ad sales?blur=25

News7 Tamil reaches out to the entire global Tamil diaspora spread across various countries and time zones

exchange4media Staff Feb 22, 2017 7:59 AM