Date-wise News
Delhi HC adjourns Ad Cap case till August 2016

The matter was put off by chief justice G Rohini and Justice Jayant Nath as they did not have time to hear the matter in view of urgent cases

exchange4media Staff May 13, 2016 3:13 PM

Neo@Ogilvy India appoints AnkushTalwar as Head – Analytics & Insights

At Neo, he will develop and scale the analytics capabilities for Digital and performance media

exchange4media Staff May 13, 2016 3:09 PM

Discovery Communications buys majority stake in FoodFood

The focus will be on improving FoodFood’s distribution and sales with Discovery taking over responsibilities for the channel’s advertising.

exchange4media Staff May 13, 2016 1:52 PM

BARC Ratings: Colors becomes No.1 Hindi GEC in week 18

Colors acquired the top spot in week 18 after being at the No.2 spot for a week. Star Plus slipped down to the second spot. Zee TV climbed to the third spot followed by Sony Pal at No.4. Zee Anmol acquired the fifth spot

exchange4media Staff May 13, 2016 1:15 PM

MY FM culminates Reality Show, 'Paison ka Ped' in Indore

Sameer Memon held the tree for the longest time, 73 hours and 40 minutes, and won Rs 3 lac as the prize money

exchange4media Staff May 13, 2016 11:58 AM

RAM Ratings:Big FM leads Mumbai, Fever FM leads Delhi, Radio Nasha acquires fourth spot in Delhi market

Big FM remained the most heard radio station in the Mumbai market. The Delhi, Kolkata and Bangalore markets were led by Fever FM, Radio Mirchi and Radio City respectively

exchange4media Staff May 13, 2016 10:32 AM

Agencies go social to tap fresh talent

From using Snapchat, WhatsApp, YouTube and Twitter, organisations are using social media platforms to find new talent and the reason is simple – that is where the youth today resides

Sarmistha Neogy May 13, 2016 8:33 AM

Maggi Hot & Sweet creates a quirky spot for their latest TVC

The campaign conceptualised by Publicis is the story of a couple with different characteristics and how they engage in fun banter while relishing the Maggi Hot and Sweet sauce

Sarmistha Neogy May 13, 2016 8:12 AM

Annual spending potential of Indian kids a staggering Rs 22,594 crore, Turner study

Turner International India’s flagship research study, New Generations 2016, reveals that with an annual spending potential of Rs 22,594 crore, Indian kids have more money to spend than the GDP of countries like Bhutan, Aruba and Maldives

exchange4media Staff May 13, 2016 8:10 AM

There is no point in Discovery taking a partnership and not growing it: Arthur Bastings Prez & MD Discovery APAC

Arthur Bastings, President and MD of Discovery Networks Asia Pacific, has reiterated the company’s endeavour to improve and expand its digital presence in India

Abhinn Shreshtha May 13, 2016 8:08 AM

Instagram's new logo sparks outrage, but is it justified?

Instagram caused a stir this week when it launched its new logo, a marked departure from the iconic “rendered camera” to something that is distinctly vague

Abhinn Shreshtha May 13, 2016 8:06 AM

Network 18 appoints Santosh Menon as Chief Content Officer

Menon will handle the digital businesses of the Network 18 group, whose assets include: moneycontrol.com, www.firstpost.com, www.news18.com, www.pradesh18.com and www.in.com

Abid Hasan May 13, 2016 8:02 AM

Tinder goes the 'Sanskari' way to connect with Indian audience

Dating app Tinder, which recently released their new communication for the Indian audiences on Facebook has caused a stir across social media channels. The brand has invited a lot of flak for its new campaign, which is specifically targeted at the Indian youth

Sarmistha Neogy May 13, 2016 8:01 AM