Date-wise News
After complaints against JWT’s Gustavo Martinez, now WPP staffers call for the resignation of Mauricio Sabogal, CEO, Kinetic Worldwide

According to latest reports, a handful of people who claim to be WPP staffers are calling for the resignation of Mauricio Sabogal, CEO of out-of-home media agency giant Kinetic Worldwide, in response to a blog post he wrote that they claim contains "offensive and discriminatory treatment and views of Americans," according to an email they sent to WPP CEO Martin Sorrell

exchange4media Staff Mar 14, 2016 8:09 AM

Private FM sector expecting radio auctions in coming months

The private FM sector is hoping the government will not delay in holding the next stage of the Phase III auctions this year. Meanwhile, the move to start in-train broadcast of radio FM has been welcomed by heads of radio channels

Abhinn Shreshtha Mar 14, 2016 8:07 AM

Guest Column: 10 tips for a successful email marketing campaign: Kunal Tomar

What’s keeping email alive and kicking is its ability to adapt, improvise and innovate along with the changing digital landscape but the biggest challenge for email marketing today is inbox placement writes Kunal Tomar, Head of Sales, Experian India

Kunal Tomar Mar 14, 2016 8:05 AM

Company blogs: The next big step for e-commerce companies?

E-commerce websites are coming up with new techniques to connect with their customers through digital media websites and blogs in order to maintain a loyal customer base

Vernika Awal Mar 14, 2016 8:04 AM

Asymmetrique bags creative mandate for Concorde Group

Asymmetrique, the Digital-era branding & media agency, has bagged the creative duties for Bengaluru-based real estate player, Concorde Group. The account will be handled out of Asymmetrique’s Mumbai office

exchange4media Staff Mar 14, 2016 8:01 AM

Raj Nayak, Kumar Mangalam Birla, Ashish Bhasin and Josy Paul among top winners at 4th IAA Leadership Awards

The awards, presented by Hon’ble Union Minister of State for Home Affairs, Shri Kiren Rijiju, celebrated the achievements by some of the most creative and strategic minds from the streams of Marketing, Media and Advertising

exchange4media Staff Mar 14, 2016 8:00 AM

Times Internet appoints Mrinal Kanti Dhara as General Manager, Mergers and Acquisitions

Prior to joining Times Internet Limited, Dhara was working as Sr. Manager - Corporate Strategy at HCL

Abid Hasan Mar 14, 2016 7:57 AM

Imitations of unbranded products are the biggest obstacles in this category: Sudip Ghose

In an interview with exchange4media.com, Sudip Ghose, Vice President – Marketing, VIP Industries speaks about the latest Skybags campaign, its target audience, the tonality of its communication and the challenges in the market

Sarmistha Neogy Mar 14, 2016 7:50 AM

Shop CJ changes leadership team in India, SR Yoon to be the new CEO

SR Yoon will assume the role of CEO of Shop CJ India, in place of Kenny Shin, subject to obtaining the necessary approvals from the Government of India. Yoon will continue to be based at the headquarters of the parent company CJ O Shopping in Seoul

exchange4media Staff Mar 14, 2016 7:49 AM

Sachin Tendulkar forays into apparel business with his brand True Blue

Cricket legend Sachin Tendulkar has partnered with fashion retailer Arvind Fashion Brands to launch a premium men's apparel brand named True Blue, with the first outlet coming up in Mumbai in May 2016

exchange4media Staff Mar 14, 2016 7:47 AM