Date-wise News
Maxus appoints Vidur Patney as National Director of Experiential Marketing?blur=25

Patney’s appointment is among two new ones being made by Maxus, the other being that of Pooja Verma, who joins as Head of Maxus ESP.

exchange4media Staff Nov 24, 2015 3:10 PM

Posterscope Group India restructures senior management?blur=25

Posterscope India has announced two strategic placements at the top level for both Posterscope and Brandscope

exchange4media Staff Nov 24, 2015 2:56 PM

Ramesh Narayan declared the chairman of AGC for Goafest 2016?blur=25

The Ad Club and AAAI jointly announce The Awards Governing Council for Goafest 2016

exchange4media Staff Nov 24, 2015 1:53 PM

Radio City’s Ashit Kukian joins Times Television as President of Revenue?blur=25

Ashit Kukian, who stepped down as President and COO at Radio City 91.1 last month, has joined Times Television as President of Revenue

exchange4media Staff Nov 24, 2015 1:33 PM

Mindshare Singapore appointed media agency-of-record by Wearnes Automotive?blur=25

WPP’s global media agency network, Mindshare, has been appointed by Singapore’s largest luxury automotive retailer, Wearnes Automotive, to handle its marketing communications.

exchange4media Staff Nov 24, 2015 1:06 PM

Times Network appoints Rasesh Gandhi as Cluster Sales Head for News?blur=25

In his new role, Rasesh Gandhi will work closely with the leadership in a bid to ensure that the portfolio grows manifold, said the company in a press statement.

exchange4media Staff Nov 24, 2015 12:50 PM

Tyroo says its retargeting biz led to $100 million worth of GMV in 2014-15?blur=25

The company is now planning to strengthen its focus on its retargeting business in India and regional markets like Japan, South-East Asia and Middle-East

exchange4media Staff Nov 24, 2015 12:41 PM

Mindshare Fulcrum keeps Unilever business post global media review?blur=25

WPP media agency Mindshare has been appointed by Unilever to 60 markets in its global media agency review. The review was held in line with Unilever company policy to evaluate media agency arrangements periodically

exchange4media Staff Nov 24, 2015 8:36 AM

S-Group Insights: Rubs & balms have highest ad volume contribution on TV, OTC products range dominates radio & print?blur=25

Most of the advertisers use umbrella branding in this category and Proctor & Gamble, with its 5 active Vicks Brands, is the top advertiser with 7.6% contribution to the total ad duration on TV

exchange4media Staff Nov 24, 2015 8:24 AM

Havas Media bags integrated media mandate of Doctor 24x7?blur=25

The mandate involves traditional as well as digital and mobile duties. The account will be handled from the Havas Media Gurgaon office

exchange4media Staff Nov 24, 2015 8:21 AM

OLX releases emotional spot to sell used cars to working couples?blur=25

This film, conceptualised by Mullen Lowe Lintas is focussed on buying and selling of used cars

Sarmistha Neogy Nov 24, 2015 8:19 AM

As most auto brands post profits in Q2, ad spends pegged to grow by 30% to Rs. 4,000 crore?blur=25

In October itself Auto sales saw a surge in growth as sales grew by 21.8%. This was 12th consecutive month of growth in the auto sector says the SIAM report. With sales improving of auto makers, so are their results expected to. Recent Q2FY2016 results of most automobile companies saw a surge in their net profit

Collin Furtado Nov 24, 2015 8:17 AM

BSNL gets notice from telecom ministry post Facebook complaint?blur=25

According to media reports, the Telecom Ministry has issued notices to state-owned BSNL, MTNL and India Posts after Union Minister Ravi Shankar Prasad took note of citizen complaints about service quality on his Facebook page

exchange4media Staff Nov 24, 2015 8:12 AM

Google Search’s new feature likely to make apps obsolete??blur=25

Last week, Google said that it is working on a new feature for its mobile search that will allow users to use apps without the need to install them.

exchange4media Staff Nov 24, 2015 8:11 AM