Date-wise News
Big FM refreshes brand identity; unveils new logo

92.7 BIG FM has launched a new logo which is contemporary, young, optimistic and fun, both in content and design

exchange4media Staff Sep 1, 2015 7:31 PM

Moneycontrol unveils Master Your Money - An online investor event

The day-long event will provide access to advice from a host of investment experts who will answer queries from investors all over India

exchange4media Staff Sep 1, 2015 6:13 PM

Thought Blurb appoints Rajan Narayan as CEO

He was the President and CEO of Quadrant before taking over the mantle at Thought Blurb

exchange4media Staff Sep 1, 2015 5:57 PM

Morgan Stanley values Star TV at $11.2 billion

As of June this year, Star TV's earnings from the entertainment business alone stood at about $300 million (about Rs 1,920 crore)

exchange4media Staff Sep 1, 2015 5:48 PM

Appier Inc appoints Varun Mohan as Director of Sales for India

Mohan joins the Appier team from Vserv where he was heading National Brand Sales

exchange4media Staff Sep 1, 2015 5:01 PM

Patrika launches its 37th edition from Sagar in MP

Patrika launched its edition with a circulation of 27,500 copies. Patrika group is present in eight states

exchange4media Staff Sep 1, 2015 2:50 PM

Sundeep Malhotra steps down as CEO, HomeShop 18

Malhotra was at the helm for 9 years. He is believed to be founding a new startup in the internet content space

exchange4media Staff Sep 1, 2015 2:22 PM

INTHIA to be launched in India soon

The Indian chapter of INTHIA has been registered in Gurgaon and will begin its national agenda for Make in India initiative announced by the Government of India

exchange4media Staff Sep 1, 2015 12:57 PM

Obituary: Professor KM Shrivastava passes away

Professor Shrivastava collapsed at the Nizammuddin Railway Station where he had gone to board a train for Bhopal

exchange4media Staff Sep 1, 2015 10:39 AM

S-Group Insights: Jewellery has an Advertising Share of 64.6% on TV, 87.5% on Radio and 66.3% on Print

On Print, the category which was growing at 24% in 2012 has decreased in 2013 & 14. Similarly on TV, the category which was growing in 2012 & 13 has seen a 14% drop in 2014

exchange4media Staff Sep 1, 2015 10:02 AM

Most ad and media buying agencies don't understand the mobile space: Sandeep Goyal

Sandeep Goyal, Chairman, Mogae Media talks about capturing the mobile monetisation space with their recent JV with Zeotap, Mobocracy and other offerings from Mogae Media

Saloni Dutta Sep 1, 2015 9:40 AM

Jwalant Swaroop and Mrinal Chatterjee pay tribute to Professor KM Shrivastava

Sakal Media Group’s Jwalant Swaroop and Professor Mrinal Chatterjee of IIMC pay tribute to Professor KM Shrivastava who passed away on Friday

exchange4media Staff Sep 1, 2015 9:24 AM

Big Magic Ganga rebranded as ‘Big Ganga’; to turn into a pay channel

RBNL has undertaken a brand refreshment exercise for the channel, positioning it in a more contemporary style; the network is looking to drive subscription revenue by making it a pay channel, no longer available for free on any of the DTH or MSO platforms

exchange4media Staff Sep 1, 2015 9:01 AM

Maggi woes hit ready-to-cook foods industry, sales plunge 9%

According to an IMRB report, there is a 9 % decline in the sale of ready-to-cook foods and 4% decline in beverage purchase

exchange4media Staff Sep 1, 2015 8:27 AM

Happy with digital currency, uncertain of upping spends: Marketers on ABC's foray

Although a digital measurement currency is the need of the hour, marketers expect no immediate increase in digital spends as an impact of the measurement results

Abid Hasan Sep 1, 2015 8:23 AM

S-Group Insights: Jewellery has an Advertising Share of 64.6% on TV, 87.5% on Radio and 66.3% on Print

On Print, the category which was growing at 24% in 2012 has decreased in 2013 & 14. Similarly on TV, the category which was growing in 2012 & 13 has seen a 14% drop in 2014

exchange4media Staff Sep 1, 2015 7:57 AM

Colors sustains in Week 34 whereas other major players see a fall

In Week 34, Hindi GEC as genre witnessed a drop of 24 GRPs with all major players playing their role in this slip. Swaragini & Udaan help Colors gain leadership position in their respective slots

Priyanka Mehra Sep 1, 2015 7:42 AM

OMD bags new business in excess of Rs 450 crore in the first half of 2015

Some of the wins include Oxygen Wallet, Infocus (Foxconn), Bacardi India, Bank Bazaar, Meru Cabs, Shobha Developers, CRI Pumps, Go Colors, Grab House, etc. These wins comes from across OMD offices pan India

Priyanka Mehra Sep 1, 2015 7:40 AM