Date-wise News

AMNET will provide real-time insights through digital technology and Big Data gathering to help understand the consumers' on-line behaviour. Salil Shanker will handle the operational aspects of AMNET India as Business Head

exchange4media Staff 11-May-2015

Neha Poonia, Pallavi Basu, Kajori Sen and Parikshit Luthra will have multiple and fast-paced segments that will be presented in a crisp and clean format

exchange4media Staff 11-May-2015

Mark Challinor, who is the MD of UK-based Media Futures Ltd, was elected president for a two-year term. Also, retiring from the INMA Board of Directors is Ravi Dhariwal, CEO of Bennett, Coleman & Company Ltd

exchange4media Staff 11-May-2015

This is for the second time in a fortnight that FM Jaitley has hosted a gathering of media personalities. The guest list this time included names like Deepak Chaurasia, Alok Mehta, Rahul Joshi, Harish Gupta, Radhika Ramaseshan, Sachidanand Murthy, Sanjay Pugalia and Bharat Agarwal

exchange4media Staff 11-May-2015

He will report into Hindustan’s Editor-In-Chief Shashi Shekhar

exchange4media Staff 11-May-2015

Though the magnitude of drop was just about 1% this week; the genre viewership is down 13% if compared with week 14

Priyanka Mehra 11-May-2015

Sectors that will see a growth in FY2016 include industries like automobiles, BFSI, Chemicals, FMCG, Energy, Healthcare, IT, Infrastructure, Pharmaceuticals, Retail and Telecom, according a report by Accenture

Collin Furtado 11-May-2015

Just as brands take the opportunity to connect with consumers on Mother’s Day, TV channels are not far behind

exchange4media Staff 11-May-2015

As brands ride the Mother’s Day wave through promotions, Amazon, Archies, Samsung, Maggi, Little Kangaroos & others launched short online videos

Ankur Singh & Sarmistha Neogy 11-May-2015

This past weekend, Myntra shot a mailer to all its consumers announcing the final date of the major leap. The fashion e-commerce store confirmed May 15 as the D-Day

Ankur Singh 11-May-2015

Despite high ad spends, brand recall for certain brands has been low. We find out if ROI is the only factor that drives ad spends on IPL…

Collin Furtado 11-May-2015

Alex Leikikh, previously Mullen’s CEO, has been named Worldwide CEO of the new Mullen Lowe Group. Michael Wall, the Lowe and Partners CEO, has decided to leave the company after a brief transitional period

exchange4media Staff 11-May-2015