The channel likely to showcase work of world's foremost factual filmmakers as it seeks to take audiences on a thrilling journey of discovery

exchange4media Staff Apr 23, 2015 5:49 PM

He has worked with advertising firms such as Leo Burnett, Grey Worldwide, McCann Erickson and Mudra

exchange4media Staff Apr 23, 2015 3:50 PM

The TV shop will see all fashion, lifestyle and some electronic products too

exchange4media Staff Apr 23, 2015 1:32 PM

It is jointly organised by Advertising Club Cochin and Pepper Creative Award Trust

exchange4media Staff Apr 23, 2015 12:45 PM

Sam Balsara and Vikram Sakhuja who have known each other for over two decades, have distinctive styles of leadership. It will be interesting to see how the partnership pans out

Priyanka Mehra Apr 23, 2015 9:53 AM

The IPL has turned out to be a prime event for advertisers and brands but opinion is divided upon the impact of the tournament on OOH spends this year

Abhinn Shreshtha Apr 23, 2015 9:33 AM

“A client-agency relationship must be a true partnership, moving as far away as possible from the 'master & servant' approach typical of customer/supplier set-ups,” says Jeremy Caplin, CEO, Aprais

Ankur Singh Apr 23, 2015 9:12 AM

The platform also provides an opportunity to over 65,000 sellers, both large brands and small, to sell their products on ebay.in

exchange4media Staff Apr 23, 2015 9:07 AM

The NexTable deal makes for a total of nine acquisitions in the last nine months for Zomato

exchange4media Staff Apr 23, 2015 8:32 AM

The ban concerns maps of Pakistan shown on the channel which on occasions during 2013 and 2014 did not mark Pakistan-controlled Kashmir as separate territory

exchange4media Staff Apr 23, 2015 8:28 AM

Eenadu Group’s I Venkat, Coca-Cola’s Debabrata Mukherjee, LG Electronics’ Sanjay Chitkara, Mondelez International’s Siddhartha Mukherjee, HMSI’s Yadvinder Singh Guleria and Karbonn’s Pradeep Jain on winning accolades at IAA Leadership Awards

exchange4media Staff Apr 23, 2015 8:23 AM

DigitasLBi will be responsible for managing websites, social media properties and digital creative campaigns. SMG Convonix will strategize and execute media campaigns, promote the brand interests through search marketing, SEO, execute performance driven social strategies and tie up the entire digital effort through web analytics

exchange4media Staff Apr 23, 2015 7:57 AM