Date-wise News
SC extends judgement on DD telecasting World Cup matches to Feb 19

The bench has also directed Star, ESPN and BCCI to give an estimate of the losses they were likely to incur in case DD was allowed to beam all the matches

exchange4media Staff Feb 18, 2015 3:35 PM

Reliance Communications partners with Twitter for World Cup

Launches Twitter access with no data charges for browsing Twitter during World Cup 2015

exchange4media Staff Feb 18, 2015 2:45 PM

In-App video platform Seventynine expands to Australia

Seventynine has appointed Amit Kopargaonkar as VP- BD & Sales, and he will be stationed at Sydney

exchange4media Staff Feb 18, 2015 1:19 PM

World Cup 2015: Are cola giants taking a step back from the action?

Every ICC World Cup in the past has seen Pepsi and Coca-Cola creating heavy buzz on TV. This edition seems to tell a different story

Collin Furtado Feb 18, 2015 9:25 AM

Mashable partners with India.com to launch Mashable India

Approximately half of Mashable's 42 million monthly unique visitors come from outside the USA, with India being one of the top five markets for the company

exchange4media Staff Feb 18, 2015 8:54 AM

Guest Column: 2015: Digital shall become the client’s Dharma

Vivek Bhargava, CEO, iProspect Communicate 2 on why digital revenues will supersede conventional media revenues, how digital will move beyond marketing and the challenges that traditional agencies will face in the digital space

Vivek Bhargava Feb 18, 2015 8:45 AM

Innovation is at the heart of what we do at Nike: Avinash Pant

Nike India's Marketing Head Avinash Pant on Nike's World Cup association, innovating for the Indian athlete and marketing to the youth

exchange4media Staff Feb 18, 2015 8:29 AM

MIB responds to radio operators' Phase III pre-bid queries; turns down most requests

Waiving 15% cap, removing three-year lock in period, and revising two-stage auction process to a single process were some of the suggestions turned down by MIB

Abhinn Shreshtha Feb 18, 2015 8:13 AM

Perfect Relations' Shashikant Someshwar to head Creation India

Someshwar was previously Vice President at Perfect Relations. He replaces Dilip Yadav, who will be leaving the organisation to pursue personal interests

exchange4media Staff Feb 18, 2015 8:11 AM

Genesis Burson-Marsteller unveils Indian youth trends study TR:OUTH 2015

The consultancy used a specially adapted version of the Consumer Trend Canvas with the permission of trendwatching.com and in collaboration with Elaine Cameron, Head of Burson-Marsteller's Future Perspective Trend Analysis Group

exchange4media Staff Feb 18, 2015 8:10 AM

Guest Column: Reviewing my mentor R Balki’s movie Shamitabh: Harsh Vardhan Singh

The phrase "born to do" is an exact fit for R Balki, says Harsh Vardhan Singh, Co-Founder of The Paper Films

Harsh Vardhan Singh Feb 18, 2015 8:06 AM

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