Date-wise News
 Maxus wins media mandate for ICC Cricket World Cup 2015?blur=25

Maxus has previously handled four ICC campaigns in India. ICC Cricket World Cup 2015 will commence on February 14

exchange4media Staff Feb 13, 2015 3:19 PM

 64% respondents prefer global luxury power brands to niche: LuxHub survey?blur=25

LuxHub of the Havas Media Group carried out a survey to ascertain the luxury trends for personal spend across retail, travel, home furnishings, auto, jewellery and art in nine countries; the findings reveals that the net spend on luxury goods is expected to grow by 7 per cent in 2015

exchange4media Staff Feb 13, 2015 2:15 PM

 Public TV completes three years; Anantha Chinivar takes charge as new Editor-In-Chief?blur=25

In three years, the channel has emerged as a strong player in the regional news space in Karnataka; Anantha Chinivar will report to HR Ranganath, CMD of Public TV

exchange4media Staff Feb 13, 2015 1:50 PM

 Kantar Case: Delhi HC adjourns hearing to May 12?blur=25

The case is going on for the past one year. The court has asked the Indian Broadcasting Federation to file an affidavit in two weeks. It has also asked the federation to file a rejoinder for the same

Abid Hasan Feb 13, 2015 1:38 PM

 Week 6: Star Plus the only top Hindi GEC to see rise in ratings, Colors back to No.2 spot?blur=25

Star Plus' ratings shoot up to 645 million GVTs this week compared with 616 a week ago; Zee TV loses ground to Colors as its viewership drops to 451 million GVTs from 485 in week 5

exchange4media Staff Feb 13, 2015 1:01 PM

Power jury meets to select IMPACT's 50 Most Influential Women, 2015?blur=25

List, to be unveiled in second week of March, reflects the dynamic state of our industry, and the role women play in it

exchange4media Staff Feb 13, 2015 8:54 AM

India-Pak match ad rates estimated at Rs 25 lakh per spot: Is it viable for marketers??blur=25

Media planners have estimated ad rates for the most awaited India-Pak World Cup match at Rs 25 lakh per spot. Are marketers taking the bait?

Collin Furtado Feb 13, 2015 8:41 AM

Print industry reports subdued Q3 numbers?blur=25

Jagran Prakashan Limited, Hindustan Media Ventures and Dainik Bhaskar Corp reported strong results in Q3 FYl5

Abid Hasan Feb 13, 2015 8:30 AM

M&C Saatchi Direct & Digital is now Pi Communications?blur=25

Change in name follows a change in ownership of the company's operations based out of Mumbai. Rakhshin Patel and Sumantra Sengupta, erstwhile minority shareholders in the company have now increased their stake in the company as a step towards full ownership of the business

exchange4media Staff Feb 13, 2015 8:24 AM

Khatron Ke Khiladi 6 takes off with a thrilling start?blur=25

The reality show which replaces the top show Bigg Boss 8 in the weekend slot brings in good ratings in its first week. Historical drama Chakravartin Ashoka Samrat, which replaces Bigg Boss 8 in the weekday slot, too performs well

Collin Furtado Feb 13, 2015 8:15 AM

Social Wavelength brings ExactTarget to India?blur=25

Social Wavelength, a digital agency recently acquired by JWT, has announced the launch of Salesforce ExactTarget in India; ExactTarget is billed as a tool to allow 'one-to-one' targeted marketing campaigns via social, email, digital and mobile

Abhinn Shreshtha Feb 13, 2015 8:12 AM

BIG FM overtakes Radio City in Mumbai?blur=25

Week 4 (Jan 18-24, 2015) saw Big FM finally overtaking Radio City in market share in Mumbai; Fever 104, Radio Mirchi and Radio City continued leading in Delhi, Kolkata and Bangalore, respectively

exchange4media Staff Feb 13, 2015 8:11 AM

Trendspotting: Insurance players bullish on advertising in 2015?blur=25

Within a span of 40 days since the start of 2015, four large insurance players have come out with elaborate TVCs

Ankur Singh Feb 13, 2015 8:09 AM