From continued thrust on digitisation to a more reasonable ad cap, removal of carriage fees to more openness on self regulation - b'casters have several expectations

Abid Hasan 19-May-2014

Ad industry leaders are all praise for the well thought out poll campaign of Modi & BJP, which they say moved from a Parliamentary form of election to focus on a presidential form of a single leader

Saloni Dutta 19-May-2014

The Chairman of RK Swamy Hansa analyses how Modi made judicious use of 'owned', 'earned' & 'paid' media to push through with his core themes of Mission 272+, Development agenda & Congress Mukt Bharat

Srinivasan Swamy 19-May-2014

Positioned as a premium mass Hindi GEC, Zindagi aims to cater to the evolving taste of Indian viewers with progressive and real stories. The channel will also showcase content

Simran Sabherwal 19-May-2014

Ashwin Puri, VP, Remarketing & Mobile, Komli Media, talks about the emergence of remarketing on mobile and says users browsing on mobile display higher purchase intent & click through rates

Sonam Gulati 19-May-2014

Big infrastructure projects, PSU-led manufacturing, indigenous defense production, among others are on the horizon once Modi is PM, says Rajeev Dubey, Executive Editor, Businessworld

Rajeev Dubey 19-May-2014

Despite a barrage of opposition and criticism, Narendra Modi is a man focused on the march of progress, says U Mahesh Prabhu, CGRI’s Hon Director and consultant for Businessworld

U. Mahesh Prabhu 19-May-2014