Date-wise News

Water Brand Consulting will handle creative & media duties for the company's new offerings. The agency will be launching the brand's offerings across India through different media channels & other innovations

exchange4media Staff 18-March-2014

Kejriwal had accused the electronic media of being "paid" by political parties to drive their agenda during the General Elections of 2014

exchange4media Staff 18-March-2014

Data analysed by social business intelligence firm Simplify 360 suggests that the BJP Prime Ministerial candidate has pulled away from top rivals Arvind Kejriwal & Rahul Gandhi in terms of popularity on social media

Abhinna Shreshtha 18-March-2014

Emergence of new technologies & innovations look set to boost the OOH industry in the coming months. The challenge for OOH players is whether they are able to use this as a springboard to perform even better beyond 2014, say experts

exchange4media Staff 18-March-2014

France-based non-profit organisation, Reporters Without Boundaries' report for 2014, titled, 'Enemies Of The Internet', is critical of the Indian Govt's mass electronic surveillance & data mining system

Abhinna Shreshtha 18-March-2014

Madison's Sam Balsara is part of Media Jury. O&M's Rajiv Rao is part of the Film Jury. Encompass Events' Sukrit Himanshu Singh is part of Promo &Activation Jury

exchange4media Staff 18-March-2014

GEMS will serve the needs clients who use Singapore & other Asian cities as their central marketing hubs. Nikhilender has been with Mindshare for 15 years

exchange4media Staff 18-March-2014

'Neutrality' being touted is neither here or there. The gang-up is pretty much obvious if we scratch beneath the veneer, says Rohit Bansal

Rohit Bansal 18-March-2014

As India goes to the polls in less than a month, the country must take note of the world's eye on it. Particularly the parties, which must remember the spotlight the nation is under, says exchange4media's Annurag Batra

Annurag Batra 18-March-2014

The mandate will be handled out of the agency's New Delhi office. The win is attributed to Rediffusion's credentials and ability to handle the category

Twishy 18-March-2014

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