Date-wise News
Contract appoints Rahul Ghosh as VP & Senior Creative Director?blur=25

In his new role, Ghoshwill be leading a creative team and will be reporting to Kapil Mishra.This is his second stint at Contract. Ghoshjoins in from TBWA\Mumbai

exchange4media Staff Dec 2, 2013 1:15 PM

MK Anand quits Disney UTV Media Networks as Managing Director?blur=25

The news has been confirmed by highly placed industry sources. His next destination is not known

Priyanka Mehra & Shanta Saikia Dec 2, 2013 10:34 AM

Guest Column: Of Black Friday, Super Saturday & Cyber Monday...?blur=25

Sandip Shah of ShopYourWorld talks about the shopping frenzy of Black Friday in North America and how the culture of such dramatic sales is fast seeping in India

exchange4media Staff Dec 2, 2013 10:32 AM

Cheil Worldwide SW Asia appoints Atishi Pradhan?blur=25

Pradhan joins as Chief Strategy Officer. She will lead the 'Integrated Strategy' function encompassing traditional, digital, retail and experiential divisions

exchange4media Staff Dec 2, 2013 10:30 AM

Komli Media CEO Prashant Mehta puts in his papers?blur=25

Mehta is leaving due to personal reasons. Amar Goel will resume the role of CEO following Mehta's exit

Priyanka Mehra Dec 2, 2013 10:27 AM

MK Anand quits Disney UTV Media Networks as Managing Director?blur=25

The news has been confirmed by highly placed industry sources. His next destination is not known

Priyanka Mehra & Shanta Saikia Dec 2, 2013 9:47 AM

"Mktg for a brand like Xerox is multi-faceted & is targeted at partners"?blur=25

The audience is in segments, therefore, the mktg mix includes ATL, BTL, on-ground activation, channel support, PR & social, shares Vivek Chandel, Executive Director, Marketing, Xerox India

Priyanka Mehra Dec 2, 2013 9:27 AM

Guest Column: Of Black Friday, Super Saturday & Cyber Monday...?blur=25

Sandip Shah of ShopYourWorld talks about the shopping frenzy of Black Friday in North America and how the culture of such dramatic sales is fast seeping in India

exchange4media Staff Dec 2, 2013 9:22 AM

Cheil Worldwide SW Asia appoints Atishi Pradhan?blur=25

Pradhan joins as Chief Strategy Officer. She will lead the 'Integrated Strategy' function encompassing traditional, digital, retail and experiential divisions

exchange4media Staff Dec 2, 2013 9:18 AM

Tarun Tejpal interrogated by Goa Police for five hours?blur=25

Tejpal underwent interrogation by the police on Dec 1, who sought to corroborate the sequence of events that the survivor has mentioned in her complaint

exchange4media Staff Dec 2, 2013 8:45 AM

Marketers in India are becoming lot more comfortable with the role of data: David Mayo?blur=25

The CEO of Bates Asia talks about the importance of collaboration, data and analytics, learnings from India for global advertising industry and much more...

Priyanka Mehra Dec 2, 2013 8:27 AM

The Digital Agency Manifesto: Who do you want to be??blur=25

Today, clients don't need a digital strategy; they need a strategy for a digital world, says Prashanth Challapalli, Senior VP & GM, iContract in the first part of this series

Prashanth Challapalli Dec 2, 2013 8:17 AM

Komli Media CEO Prashant Mehta puts in his papers?blur=25

Mehta is leaving due to personal reasons. Amar Goel will resume the role of CEO following Mehta's exit

Priyanka Mehra Dec 2, 2013 8:05 AM

BARC all set to start ratings with audio watermarking technology?blur=25

BARC will start the trial of meters in a couple of weeks and will fully play up by June 2014. The ratings will come out in August 2014

Abid Hasan Dec 2, 2013 8:01 AM