Date-wise News
Colors rolls out ‘Ring Ka King’ outdoor campaign

Colors is aggressively using the OOH space across multiple formats as a launch pad for new show ‘Ring Ka King’ & has assigned 15 pc of marketing budget

Priyanka Nair Jan 27, 2012 5:52 PM

LMG rejig: Promotions at Mumbai, Kolkata, Kochi offices

In the ongoing restructure drive, LMG has promoted Mahesh Motwani (Kolkata), Patrick Gomes & Dhirendra Singh (Mumbai) and Vidya Nandakumar (Kochi)

Shanta Saikia Jan 27, 2012 12:30 PM

LMG rejig: Promotions at Mumbai, Kolkata, Kochi offices

In the ongoing restructure drive, LMG has promoted Mahesh Motwani (Kolkata), Patrick Gomes & Dhirendra Singh (Mumbai) and Vidya Nandakumar (Kochi)

Shanta Saikia Jan 27, 2012 12:26 PM

Ogilvy Delhi wins back Incredible India

This contract has been won following an open and competitive multi-agency pitch from among agencies across India

Deepika Bhardwaj Jan 27, 2012 12:22 PM

GroupM rejig: Dominic Proctor is Prez; Nick Emery leads Mindshare

In his new role, Proctor will continue to report to Irwin Gotlieb, who officially becomes GroupM Chairman as part of the reorganisation

exchange4media Staff Jan 27, 2012 8:19 AM

India’s PR industry at Rs 800 cr: MSLGroup report

MSLGroup report on India’s PR industry sees growth scope amid a bleak economy, but lists fee structure, talent crunch, perception as major challenges

Shanta Saikia Jan 27, 2012 7:48 AM

Cannes Lions 2012 entries now open

The Cannes Lions International Festival of Creativity is now accepting entries across all 15 categories for its 2012 awards

exchange4media Staff Jan 27, 2012 7:45 AM

4 Indians line up for 2012 Dubai Lynx jury

Jasmin Sohrabji, Abhijit Avasthi, Alok Nanda and Sunil Gautam are the four Indian professionals on board that will judge the 6th Dubai Lynx Awards

exchange4media Staff Jan 27, 2012 7:33 AM

Pioneer’s ATL, BTL push for India growth

Pioneer is supporting the launch of its hi-tech in-car audio products for 2012 with a number of aggressive ATL and BTL activities

Rahul Dubey Jan 27, 2012 7:32 AM

Political Express newspaper goes online

In a bid to expand its reach and availability, Hindi newspaper Political Express has launched its e-paper edition

Abid Hasan Jan 27, 2012 7:31 AM

Mumbai Marathon spurs brands’ CSR drive

The recently held Standard Chartered Mumbai Marathon 2012 attracted 150 top Indian brands and became a solid platform for CSR-driven marketing

Rahul Dubey Jan 27, 2012 7:30 AM

Is HT’s Mini experiment working?

HT Mini targets a hitherto untapped slot of people on the move. Though the reception has been mostly positive, will this format work out?

Abid Hasan Jan 27, 2012 7:29 AM

Airports Authority of India scouts for agencies

The Airports Authority of India (AAI) has invited applications from advertising agencies for empanelment with the company for a period of one year

Deepika Bhardwaj Jan 27, 2012 7:25 AM

Tribal Fusion named world’s 2nd largest display ad provider

comScore has reported that Tribal Fusion’s premium publisher network reaches nearly 500 million unique users worldwide

exchange4media Staff Jan 27, 2012 4:23 AM

Suvarna TV launches ‘Kitchen Khiladigalu’

Cookery based reality show ‘Kitchen Khiladigalu’ goes on air from January 30 and will be aired Monday-Friday. Knorr is the title sponsor of the show

exchange4media Staff Jan 27, 2012 4:22 AM

<b>Rahul Gupta</b>, Director & CEO,IBD India Pvt Ltd<br><b>Jyotsna Chauhan</b>, <br>Chief Operating Officer,IBD India Pvt Ltd<br>

<b>Jyotsna Chauhan:</b>While strategy is hygiene, Creative is our cutting edge product. In a highly competitive market today, it’s the creative which differentiates and sets the image of the brand and a brand is all about its image. Therefore, our impetus has always been on cutting edge creative – not the cutting edge creative that works on blank woods, but cutting edge work that builds value for brands both in terms of market share and mindshare. You can call us a mid-size agency with big size agency appetite, hunger and lust.

exchange4media Staff Jan 27, 2012 12:00 AM