Date-wise News
IRS’11 Q1: Slide continues for magazines; no changes in top ranking

No big surprises are seen in the ranking of the top line magazines as per the Indian Readership Survey Q1 2011 data release by Hansa Research and Media Research Users’ Council (MRUC) on June 17. However, the decline trend in readership continues in this quarter as well.

Nitin Pandey Jun 17, 2011 11:50 AM

IRS’11 Q1: No changes in top dailies

Hansa Research and Media Research User’s Council (MRUC) has released Indian Readership Survey on June 17, 2011. As per the data, the top order has almost same trends as it was in IRS Q1 2010.

Nitin Pandey Jun 17, 2011 10:29 AM

Sikka Group appoints Ignite Mudra; ad spend upwards of Rs 15 cr

Sikka Group, a real estate firm based in Delhi-NCR, has appointed Ignite Mudra to handle its creative mandate. The business is pegged in the region of Rs 15-20 crore.

Tasneem Limbdiwala Jun 17, 2011 8:33 AM

Amit Jain appointed as Country Director, AkzoNobel India

Amit Jain has joined AkzoNobel India as Country Director. AkzoNobel’s portfolio includes well known brands such as Dulux, Sikkens, International and Eka.

exchange4media Staff Jun 17, 2011 8:31 AM

Vaswani Group appoints MPG India as its media AOR

MPG India, a flagship brand of Havas Media, has been appointed the media AOR of real estate player Vaswani Group. The account size is worth upwards of Rs 10 crore.

exchange4media Mumbai Bureau Jun 17, 2011 8:28 AM

SMG India elevates key personnel to position of VPs

Starcom MediaVest Group (SMG) India has announced the appointment of Dinesh Rathore, Narendra Alambara and Sriram Sharma to the position of Vice Presidents. Until now they were General Managers in charge of a branch.

exchange4media Staff Jun 17, 2011 8:26 AM

NourishCo appoints Mindshare as media AOR

Mindshare, the flagship media agency of GroupM, has won the media duties of NourishCo, a joint venture between PepsiCo and Tata Global Beverages. Dialogue Factory will lead this client relationship with Mindshare.

Nitin Pandey Jun 17, 2011 8:24 AM

Six Inches crafts an ‘Edgeperience’ for Kingston

Six Inches Communication has rolled out a 12-city outdoor campaign, christened ‘Edgeperience’, for Kingston Technology, a US-based memory module company.

Tasneem Limbdiwala Jun 17, 2011 8:17 AM

Leo Burnett’s predictions for Cannes Lions 2011

Leo Burnett is ready with its 24th Cannes Predictions, providing a glimpse into what to expect at the industry’s most prestigious event this year.

Shubhangi Mehta Jun 17, 2011 8:16 AM

<b>K.V. Sridhar "Pops"</b>, National Creative Director, Leo Burnett India

<p align=justify>“I feel that retaining clients is far more important than getting new clients because relationship building and brand building is all about same set of people working on the brand, day in and day out, year after year.”</p>

exchange4media Staff Jun 17, 2011 12:00 AM