Date-wise News
R&PM:Edelman expands leadership team, announces new focus areas for India

To leverage its strength in India, R&PM:Edelman has announced a new leadership team. Amit Misra, a professional of 15 years standing who joined the company from October 1, will head operations in Delhi, while Ophira Samuel-Bhatia, who has been with the company for 13 years, will now head the operations in Mumbai.

exchange4media Staff Oct 4, 2008 10:09 AM

Disney Consumer Products launches ‘Roadside Romeo’ merchandise in India

Yash Raj Films has embarked on a marketing drive for its first ever animation venture, ‘Roadside Romeo’, which tells the story of an adventurous canine. As part of this drive, Yash Raj Films has tied up with Disney Consumer Products (DCP) to launch a range of merchandise products based on the film.

exchange4media Mumbai Bureau Oct 4, 2008 9:58 AM

Bengali GECs bring alive the Puja fervour; plan slew of programmes for greater connect

The recent spate of bomb blasts in the country might have somewhat dampened the festive spirit, but various media platforms are trying their best to bring in the festivities. Durga Puja, one of the biggest festivals in West Bengal, is round the corner and the Puja fervour is picking up. exchange4media takes a look at what various TV channels are up to this year in Bengal.

exchange4media Staff Oct 4, 2008 8:34 AM

KPMG completes 15 years in India; launches corporate alumni programme

KPMG recently completed 15 years in India and has claimed a growth of 45 per cent year-on-year. The company has embarked on a more sectoral-focused markets based organisation structure as it expects to continue this trend.

exchange4media Kolkata Bureau Oct 4, 2008 8:31 AM

SanDisk Corporation rolls out integrated marketing and advertising campaign

SanDisk Corporation has embarked on an integrated marketing and advertising campaign to create awareness and educate Indian consumers on the need and importance of high capacity memory cards that enable consumers to explore their digital gadgets to the fullest potential. Publicis & Hal Riney has developed this campaign.

exchange4media Staff Oct 4, 2008 8:30 AM

Adlabs Digital Cinema to distribute films over fiber optic network; over 2,000 shows completed

Pioneering the use of optic fiber cable (OFC) network commercially, Adlabs Digital Cinema has started distributing digital cinema films over the OFC network spread over 80,000 km across the country by Reliance Communications. This technology can go a long way in curbing piracy and reducing download time.

exchange4media Staff Oct 4, 2008 8:29 AM

Star Cricket to premiere two documentaries on cricket

In a bid to cater to the cricket-crazy fan base, Start Cricket is introducing two documentaries – ‘Million Dollar Babies’ and ‘The Academy’. ‘Million Dollar Babies’, which premieres on October 6, is a half-hour 10-part documentary series, which will air on Mondays at 9 pm. ‘The Academy’ is a 13-part documentary, premiering on October 7 that will air on Tuesdays at 9 pm.

exchange4media Staff Oct 4, 2008 8:28 AM

Samsung ropes in Abhinav Bindra as brand ambassador

Brands’ romance with India’s sole individual Olympic Gold winner Abhinav Bindra continues. The latest to associate with the ace shooter is Samsung India, which has roped in Bindra as brand ambassador for its consumer electronics business. Samsung has also embarked on a campaign with Bindra, conceptualised by Cheil Communications.

exchange4media Staff Oct 4, 2008 8:27 AM

Zee 24 Taas takes up common man’s problems with ‘Parivar Apla Shehar Apla Awaj’

Zee 24 Taas has embarked on an initiative titled ‘Parivar Apla Shehar Apla Awaj’, a live event taking up issues of public concern in top 24 cities of Maharashtra in 24 days. The event, which was kicked off from September 17 at Sangli, is being aired live daily on Zee 24 Taas channel between 5.30 pm and 6.30 pm. The initiative concludes on October 8.

exchange4media Mumbai Bureau Oct 4, 2008 8:25 AM

Winners of Business & Economy Leadership and Excellence Awards 2008 announced

The second edition of Business & Economy Leadership and Excellence Awards 2008 was held on October 1 in the Capital. A platform to salute the leaders of India Inc, the event was presented by Planman Media, while exchange4media.com was the online media partner.

exchange4media Staff Oct 4, 2008 8:24 AM

Crayons Advertising wins Rs 150 cr Congress party account

The much-awaited and prestigious Congress party account for the coming General Elections has been won by Crayons Advertising. The account is estimated to be worth a hefty Rs 150 crore. Two agencies – JWT and Crayons – competed in the final lap. Rediffusion DYR, Percept H, Mudra, JWT, Contract, Crayons and Madison had competed in this mega pitch.

exchange4media Staff Oct 4, 2008 8:23 AM

TDSAT stays Neo Sports’ disconnection notice; asks Tata Sky to pay Neo Sports Rs 2 cr

TDSAT has stayed the disconnection notice issued by Neo Sports to Tata Sky and has asked the DTH operator to deposit Rs 2 crore with the sports broadcaster. “Tata Sky is directed to deposit Rs 2 crore within two weeks. The impugned notice of September 12, 2008, stands dismissed,” said a TDSAT Bench headed by Justice Arun Kumar.

exchange4media Staff Oct 4, 2008 8:21 AM

O&M, JWT dominate Madras Ad Club’s Tamizh Awards

The first ever Tamizh Awards from the Advertising Club of Madras had the advertising industry abuzz in the South. Held in Chennai on October 1, Tamizh Awards 2008 saw O&M Chennai bag the most metals, closely followed by JWT Chennai.

exchange4media Chennai Bureau Oct 4, 2008 8:20 AM

Percept Ltd’s Bollywood Corporation Pvt Ltd appoints Raj Raman as MD & CEO

Raj Raman has been appointed as Managing Director and CEO of Bollywood Corporation Pvt Ltd (BCPL), a registered company owned by Percept Ltd. Raman brings with him over 22 years of experience across functions like sales, marketing, operations and business management.

exchange4media Mumbai Bureau Oct 4, 2008 8:19 AM

RK Swamy’s Srinivasan K Swamy elected AIMA President; Sanjiv Goenka is SVP

The All India Management Association (AIMA) has announced its new office bearers for the year 2008-09. Srinivasan K Swamy, Chairman, RK Swamy/ Hansa Group, has been elected President, while Sanjiv Goenka, Vice Chairman, RPG Enterprises, is the Senior Vice President.

exchange4media Staff Oct 4, 2008 8:18 AM

NDTV Board approves demerger of news business

The Board of Directors of New Delhi Television Ltd has approved the draft scheme of the demerger of the news businesses of NDTV Ltd into a new company. The appointed date for the scheme would be April 1, 2009. The decision was taken at a meeting of the NDTV Board held on October 1.

exchange4media Staff Oct 4, 2008 8:17 AM

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