ZEE5 ropes in Yogesh Manwani as Head, News & Stories
Prior to ZEE5, Manwani was Business Head at Star Utsav
ZEE5 has appointed Yogesh Manwani as Head, News and Stories.
Commenting on the appointment, Taranjeet Singh, Chief Revenue Officer and Business Head, New Projects, ZEE5 India said, “News is a dynamic space which is constantly changing and evolving. Yogesh’s experience across various genres will help us strengthen our bond with the viewers along with keeping the brand interesting and relevant. His strong background will go a long way in making ZEE5, the most trusted brand for news.”
Speaking about his role, Manwani said, “With its stand out originals slate and the unparalleled depth of its library content across genres, formats and languages, ZEE5 has successfully established itself as the fastest growing OTT brand in the category. I am excited about carrying this momentum forward to build a robust News & Stories service on the platform that will provide consumers with a high-quality experience. I am happy to join the Zee family and be a part of the ZEE5 team that is shaping the future of this category.”
Manwani has 15 years of experience in the media and entertainment space. Prior to joining ZEE5, he was Business Head at Star Utsav.
A UCLA Anderson alumnus, he has successfully shouldered and delivered the responsibility for business growth, market share leadership, revenue and profitability. Manwani has worked on various genres such as Hindi News, Regional News, Regional languages, English Entertainment and Hindi Entertainment.
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