Domino’s Pizza, run by Jubilant FoodWorks Ltd (JFL), has awarded its creative duties to FCB India, according to highly reliable sources. The incumbent agency was Contract Advertising which had been servicing Domino’s since 2003. Contract has worked on several iconic campaigns for Domino’s such as ‘30 minutes or free’, ‘Pizza Mania’, ‘Pehli Kamayi’ over the years.
exchange4media reached out to all stakeholders for an official comment. FCB India was not available for comment, while Jubilent FoodWorks Ltd is in its silent period and so could not comment.
Contract Advertising, however, did not confirm the account movement.
“Contract had also participated in the RFP process in October last year. Since then it has been business as usual. We have launched multiple products and campaigns successfully for Dominos in the last few months, including the current IPL campaign. As on date, we continue to handle the business,” said a Contract spokesperson.For more updates, be socially connected with us on
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