Lowe Lintas wins Complan’s creative pitch
The account will be handled by the Mumbai office of Lowe Lintas
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Published: Dec 18, 2024 5:37 PM | 1 min read
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Lowe Lintas has been awarded the creative mandate for Complan. The mandate was awarded following a multi-agency pitch.
“This mandate allows Lowe Lintas to leverage its unparalleled expertise in brand storytelling and consumer insights to fuel Complan’s growth and drive consumer engagement by creating deeper connections at local, ethnic, cultural, and sub-cultural levels. The organisation is poised to craft a strategic and creative direction that reaffirms Complan’s place as a leader in the health and nutrition category,” stated a press release.
Speaking on the win, Subramanyeswar S. (Subbu), Group CEO & CSO-APAC, MullenLowe Global expressed, “It’s an absolute honour to win the strategic and creative mandate for a very special brand like Complan that nourished millions of people in our country. We look forward to growing Complan taller through a new experiential and storied trajectory that will bring the business, the brand, and the audience it serves closer than they have ever been.”
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