Coco Soul promises #SuperFoodsforSuperMoms in new campaign

The brand has launched a digital film that triggers nostalgia by asking millennial influencers about memories of mothers and how she used coconuts in different ways

by exchange4media Staff
Published - May 13, 2019 2:11 PM Updated: May 13, 2019 2:11 PM
Coco Soul Mothers Day

This Mother’s Day, Coco Soul is on a mission to bring back the generations of goodness that a coconut signifies- in ways that are both modern and exciting. The brand has launched a digital film that triggers nostalgia by asking millennial influencers about memories of their mothers and how she used coconuts in different ways. This brings out the warmth and smiles as they recall how the mothers used to give them coconuts as part of dishes, prasad and so much more!

The influencers are then given an assortment of Coco Soul products to taste that are made using 100% natural coconuts in exciting formats - Coconut Chips, Coconut Spreads, and Peanut Coconut Butter. These remind them of how their mothers would love these products and they would want to give them this goodness back for Mother’s Day.

A simple yet heartfelt way of thanking the mothers for goodness and warmth. The digital film is accompanied by influencers gifting hampers to their mothers and spreading the message of #SuperFoodsforSuperMoms.

Coco Soul - Happy Mother's Day #GenerationsOfGoodness

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