influencer-marketing
influencer

The figures represent about 15 percent of what the report predicts will be an $8.5 billion market this year in spending on global influencer marketing

exchange4media Staff Jul 26, 2019 8:53 AM

Brand Advocates

Brand leaders share insights on how to create an impactful consumer connect through brand advocates

Noel Dsouza Jul 15, 2019 8:49 AM

Bhuvan Bam United Colors of Benetton

An event at Select Citywalk in Delhi marked the reveal of Rolling Stone India’s July 2019 issue, featuring Bhuvan Bam on the cover sporting Benetton's Spring Summer 2019 collection

exchange4media Staff Jul 6, 2019 4:00 PM

Techmanch 2019 Influencer Marketing

At TechManch 2019 digital marketing conference, influencers will engage in a panel discussion on 'The State of Influencer Marketing and the Way Ahead'

exchange4media Staff Jun 19, 2019 3:18 PM

Influencer Marketing

Experts to decode the dos and don’ts of Influencer Marketing at the event

exchange4media Staff Jun 10, 2019 5:59 PM

Leenet Nair

Guest Column: Leenet Nair, Digital Strategist with Vibrant Advertising examines if we are getting too euphoric about Influencer Marketing

Leenet Nair Jun 10, 2019 8:56 AM

Buzzoka

The move will enable the essence of real word of mouth marketing in the ecosystem through ordinary digital citizens

exchange4media Staff May 29, 2019 1:34 PM

Gupta

Gupta, Director, Kent Ro Systems Ltd talks about venturing into automotive security systems, the marketing strategy and more

Shweta Raaj Singh May 27, 2019 7:26 PM

Coco Soul Mothers Day

The brand has launched a digital film that triggers nostalgia by asking millennial influencers about memories of mothers and how she used coconuts in different ways

exchange4media Staff May 13, 2019 2:11 PM

Admitad

Admitad's Annual Report also noted the growing trend of influencer marketing, which is expected to become the traffic channel promising the most dynamic growth

exchange4media Staff Apr 29, 2019 5:21 PM

Shashank Surana Pitch CMO 2019

Surana, VP, New Product Development, DS Group spoke about the growth of influencer marketing in India and how it is helping brands

exchange4media Staff Apr 29, 2019 1:21 PM

Ashutosh Harbola

Ashutosh Harbola, CEO & Co-founder of Buzzoka spoke about emerging trends, how social media influencers will shape the elections, new-age influencers and more

Anjali Thakur Apr 1, 2019 8:26 AM

Buzzoka

From ‘trending’ to ‘hot & viral’ to ‘gossips’, the platform has a dedicated corner for new-age content

exchange4media Staff Mar 28, 2019 1:08 PM

Diesel

Conceptualised by Publicis Italy, the campaign takes aim at the clichés of social media by emphasizing where the real power exists: in the hands and the feeds of the followers

exchange4media Staff Feb 6, 2019 3:35 PM

Buzzoka

The service will help brands and agencies cater to the interest of the audience in Tier-2 and Tier-3 cities and rural markets.

exchange4media Staff Feb 5, 2019 2:38 PM

QoruzKonnectInsights

In the integrated solution, Konnect Insights and Qoruz bring together the power of social listening & analytics and influencers discovery, insights and reach

exchange4media Staff Feb 1, 2019 3:34 PM

Qoruz

The new avenue allows brands to connect with influencers and celebrities directly, without paying a commission

exchange4media Staff Jan 14, 2019 12:39 PM

spotlight

Stakeholders of the influencer economy agree that the attempts to clean up the ecosystem or ‘drain the swamp’ are welcome, but not enough.

Venkata Susmita Biswas Nov 26, 2018 8:23 AM

Advertorial: The Influencer Syndrome is social media’s biggest trend; and the ‘influencer’ is the new-age celebrity we all aspire to be

exchange4media Staff Sep 26, 2018 8:53 AM

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