world-cup-win

India’s T20 World Cup win sparks celebration from brands and tech leaders

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After India defeated New Zealand to lift the T20 World Cup, brands and prominent personalities celebrated the historic win on social media

Vaishnavi Deshpande Mar 9, 2026 2:31 PM

World Cup win: Will brands finally write the cheque for women's cricket?

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While some industry watchers say brand endorsement monies coming for women's cricket won't be as big as it should, the optimists assert these names will evolve into strong personal brands

Aryendra Khan Nov 13, 2025 8:59 AM

After historic victory, women cricketers are batting for brands

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According to an estimate, the women’s cricket ecosystem witnessed an unprecedented 6X rise in engagement across platforms after the ICC World Cup victory

Shalinee Mishra Nov 11, 2025 9:25 AM

A dream come true that will spark a million more: Udyan Ghai, Apollo Tyres

Udyan Ghai, Group Head, Global Marketing, Apollo Tyres?blur=25

Guest Column: Udyan Ghai, Group Head, Global Marketing, Apollo Tyres Ltd, writes how India’s World Cup win turned women cricketers into cultural and brand icons

Udyan Ghai Nov 5, 2025 9:44 AM