post-match

What FIFA's digital playbook can teach marketers about owning the fan

How FIFA's Digital Strategy Can Transform Sports Marketing?blur=25

Guest Column: Chintan Shah, Senior Vice President, SI - India, formerly known as Sportz Interactive, writes FIFA’s real transformation has been in how it engages fans in the years between tournaments

Chintan Shah Jul 22, 2026 11:44 AM

World Cup won, Reels done: Arshdeep Singh captures Team India’s post-match moments

Arshdeep Singh captures Team India’s post-match moments?blur=25

Through a series of playful reels filmed on the field, Arshdeep Singh offered fans a rare glimpse into Team India’s post-match celebrations after the T20 World Cup triumph

Vaishnavi Deshpande Mar 10, 2026 10:33 AM