iim-ahmedabad-report
TV set to touch 1 bn audience base by 2029: IIM Ahmedabad report?blur=25

The report by IIMA Professors Viswanath Pingali and Ankur Sinha says that India’s television audience will continue to grow at a steady pace of approximately 2.37% annually

e4m Staff Jan 23, 2026 12:30 PM