debarpita-banerjee
Horlicks

The latest campaign for Women’s Horlicks by FCB India celebrates women who dared to follow their unconventional dreams & showed the world that they are not just mentally but physically strong too

exchange4media Staff Mar 23, 2019 8:37 AM

Shreekant Srinivasan

With a career spanning almost 20 years, Srinivasan has worked across agencies like BBH, Leo Burnett, McCann Worldwide and Wieden and Kennedy in leadership roles

exchange4media Staff Feb 5, 2019 8:57 AM

FCBLogo

Fuel India will be led by Debarpita Banerjee, President North and East, FCB Ulka

exchange4media Staff Nov 14, 2018 12:29 PM

Created by FCB Ulka, the campaign features young children who are constantly pushing limits and challenging themselves in different fields driven by their hunger for growth

exchange4media Staff Aug 4, 2018 8:46 AM

Fox Traveller, Seventy Event join hands for 2nd edition of India Bike Week

There are around 30 brands associated with IBW at all levels - sponsorship, content partnership, exhibitor, & media. The first round roster of sponsors will be announced in the next three weeks

Abid Hasan Sep 30, 2013 8:11 AM

BoxTV now showcases content from National Geographic

BoxTV will feature NGC content for audiences in the Indian Sub-continent. The content will be available for free ad-supported viewing

exchange4media Staff Aug 22, 2013 2:02 PM

TV players eye the burgeoning lifestyle & Bollywood market

Increasing market size, digitisation, demand for localised content & innovative advtg opportunities are some of the significant elements egging on this trend

Synjini Nandi Jul 4, 2013 8:39 AM

Travel & lifestyle channels should stay fresh: Debarpita Banerjee

The VP-Marketing of Fox Int’l Channels shares why channels need to keep refreshing the various elements that make for their positioning & personality

Synjini Nandi Mar 5, 2013 7:28 PM

NGC to enter the quiz show space with Indian Quiz League

Nat Geo will challenge individuals to showcase their intelligence not only against their contenders, but also the collective nation

exchange4media Staff Feb 21, 2013 7:12 PM

National Geographic gets Ford’s muscle for new show

National Geographic and Ford India have joined hands for a new adventure series ‘My Endeavour Alterrain’ featuring five celebrities from different walks of life

Abid Hasan Feb 20, 2013 8:01 PM

Quick five with Debarpita Banerjee on Nat Geo Wild

“Post digitisation, the scope has increased for niche channels,” says the VP, Mktg & Communication, NGC Networks & Fox Int'l Channels

Synjini Nandi Dec 20, 2012 4:46 AM

Fox Traveller launches ‘Twist of Taste Season 2’

‘Twist of Taste’ reiterates Fox Traveller’s plans to bring more quality local content. The show goes on air from October 28 at 9 PM

exchange4media Staff Oct 17, 2012 7:22 PM

Fox Traveller brings back ‘pop up’ Guru with ‘Ludo Bites America’

The ‘Bad Boy’ of cooking works his culinary magic by giving a totally different spin to some of the most popular American classics

exchange4media Staff Aug 7, 2012 6:49 PM

Nat Geo goes ‘Mega’ with outdoor initiative

Executed by Mindshare, National Geographic Channel’s outdoor campaign for programming line-up, ‘Mega February’, plays up the size factor

Priyanka Nair Feb 15, 2012 7:25 AM

Fox Traveller expands, launches 24-hr Bangla feed

Fox Traveller, which is currently available in English, Hindi and Tamil languages, will be available in Bangla as well from January 15, 2012.

Suraj Ramnath Dec 22, 2011 11:44 AM

IMPACT Annv Spl: As TV goes digital...

Debarpita Banerjee, NGC Network, writes about how the arrival of digital television is revolutionising the way an Indian viewer watches television.

Debarpita Banerjee Dec 20, 2011 7:26 AM

Nat Geo’s brand new look; says ‘This is who we are’

National Geographic Channel was re-launched in India on December 5 as part of its global re-launch. The new avatar comes with new content.

Deepika Bhardwaj Dec 6, 2011 8:57 AM

National Geographic creates innovative OOH buzz for ‘Nat Geo Rush’

National Geographic Channel has been creating a stir with its recently rolled out innovative marketing campaign for its new show ‘Nat Geo Rush’. The show will be further promoted through an innovative digital campaign in the weeks to follow.

exchange4media Staff Aug 15, 2011 11:37 AM

Fox International scouts for additional creative partner

Following its expansion plans in India, Fox International plans to have an additional creative partner on board. Taproot India, the current agency, continues to be on board for the network in the Asian market.

exchange4media Mumbai Bureau Feb 23, 2011 7:26 AM