Cheil X names Souvik Datta as National Creative Director
Souvik Datta will co-lead the creative function with Amit Nandwani
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Published: Jun 11, 2025 12:32 PM | 1 min read
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Cheil X, part of the Cheil SWA group, has appointed Souvik Datta as National Creative Director.
Souvik will join from McCann Worldgroup, where he’s currently heading the creative for West and previously the North operations for McCann
At Cheil X, Souvik will co-lead the agency’s creative function alongside Amit Nandwani, who continues in his role as the National Creative Director. He will report to Vikash Chemjong, CCO, Cheil SWA Group.
Jitender Dabas, CEO of Cheil X, said, “I’ve worked with Souvik and know just how good he is at steering big brands and businesses. Whether it was Hero, Maggi, Domino’s, Asian Paints, or Reckitt, I have seen the real-world impact his work has had on businesses. He is someone who champions ideas that build brand meaning at scale not just through big TVCs but through ideas that create impact every moment across the consumer journey. I am looking forward to his joining us at this pivotal time for Cheil X.”
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