'We've always believed that legacy is limiting and disruption is liberating & enriching'

Sanjay Gupta, newly appointed Country Manager & Vice President of Sales & Operations, Google India, was recently bestowed with the e4m Influencer of the Year Award 2019

by exchange4media Staff
Published - Nov 9, 2019 8:10 AM Updated: Nov 9, 2019 9:12 AM

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Sanjay Gupta

Sanjay Gupta has stepped down as Country Manager, Star & Disney India. Gupta has joined Google as its new Country Manager and Vice President of Sales and Operations for India. He will contribute to Google’s ongoing efforts to expand the internet ecosystem in the country, driving Internet adoption among consumers and businesses and accelerating innovation. 

Gupta has been instrumental in driving Star’s growth by taking bullish risks. He has been responsible for curating strategy and vision in entertainment, sports, digital and studios. With over 20 years of experience in the television industry, Gupta has innovated in branded entertainment content and introduced new content and genres across regions. He has been deeply rooted in building the sports business through the acquisition of rights for marquee content for events like the Indian Premier League (IPL).

Gupta has also expanded traditional television content to digital platforms through Hotstar and overseen the adoption of HD channels. He has been instrumental in curating Hotstar, India’s first media-led company powered through technology.

Gupta was recently bestowed with the exchange4media Influencer of the Year Award 2019, recognising his remarkable achievements in the Media and Entertainment industry. 

At the event held on September 24th, 2019, Gupta said, “Most people think of Star as the country’s largest broadcaster. Some associate us with our streaming service, Hotstar. Others talk about our films and studios business. However, I believe we are in the business of telling stories. I feel I am blessed to be in a business where, with our stories, we have the power to challenge status quo, make people think about relevant social issues, encourage them to be an agent of change and above all inspire a billion imaginations".

He continued, "I feel I am blessed to be in a business where, with our stories, we have the power to challenge status quo, make people think about relevant social issues, encourage them to be an agent of change and above all inspire a billion imaginations."

Gupta added, “We have always believed that legacy is limiting, and disruption is liberating and enriching".

“The thoughts that string together all such bold moves is our desire to challenge the status quo. We believe that in a world where dramatic changes are happening at an unprecedented pace, either we disrupt ourselves or others will disrupt us. That belief, that commitment is what drives each one of us at Star," he said.

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