Turner appoints IndiaCast as exclusive distribution agent

IndiaCast has been given the distribution rights for CNN International, Pogo, Cartoon Network, WB, HBO and HBO HD channels to consumers in India, Nepal and Bhutan

by exchange4media Staff
Published - Mar 27, 2018 3:32 PM Updated: Mar 27, 2018 3:32 PM

Turner International India Private Limited (Turner) has announced the appointment of IndiaCast Media Distribution Private Limited as its exclusive distribution agent from April 1 2018 for distribution of CNN International, Pogo, Cartoon Network, WB, HBO and HBO HD channels to consumers in India, Nepal and Bhutan.

A TV 18 and Viacom18 venture, IndiaCast is known to bring quality content to viewers spanning across various genres, including general entertainment, kids, news, music, infotainment, movies etc.

Commenting on the announcement, Siddharth Jain, Managing Director, Turner South Asia, said, “I am delighted to announce the appointment of IndiaCast as our exclusive distribution agent for India, Nepal and Bhutan. I am very confident they will enable us to further enhance our footprint and bring the choicest content to our fans in the Indian sub-continent. We look forward to a long term strategic relationship with IndiaCast.”

Anuj Gandhi, Group CEO, IndiaCast, stated, “At IndiaCast, it is our constant endeavour to curate the best possible exposure for our content creator partners. Turner has a fantastic bouquet of channels catering to a bespoke audience. As we ramp up the distribution network for its channels, across India, Nepal and Bhutan, I look forward to a long-term association that is founded on mutually beneficial economics.”

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